Alzheimer’s Research and Prevention Foundation

Organized by:
Alzheimer's Research and Prevention Foundation

Event(s) Summary

Number of Events Organized During Brain Awareness Week:




Type of Events Held:

  • Online/Virtual
  • Other
  • Other: Meditation Challenge

Target Audiences:

  • General Public
  • Patients & Caregivers
  • Professionals
  • Seniors

Approximate Number of People Reached:


Details of Major Brain Awareness Week Events/Activities:

We offered a virtual, daily meditation practice via zoom. Our experienced yoga teachers alternated to cover the entire week. It was fantastic to see the same people attend every day. We built on last year’s Meditation Challenge, which was successful. This year we had almost twice as many attendees.

Event Planning & Publicity

Publicity Methods Used:

  • Emails
  • Website
  • Social Media

Which of These Publicity Methods Was The Most Successful?

Emails were most successful because it feels more personal.


Which BAW graphic materials did you use in publicizing your events?

  • Brain Awareness Week Logos
  • Brain Awareness Week Facebook Cover Image

Feedback & Keys to Success

How do you feel BAW participation benefited your organization and the local community?

We reached new people by showing participation in a large, international initiative supported by so many

Please share any suggestions or lessons learned that may help others plan future events:

Find one thing that people like and build on that initiative vs starting a new one, especially if you have a small team

Event Photos

event single

Beginning of the Meditation Challenge

Contact Information

Contact Name:

Kirti Khalsa

Contact Phone:


Contact Email:

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