Number of Events Organized During Brain Awareness Week:
We organized two different events: a 3 day conference for adults and workshops, during the whole week, for school groups.
Type of Events Held:
- Elementary school students(1-5)
- General Public
- Middle school students(6-8)
- Other: Deaf community
Approximate Number of People Reached:
Approximately, 270 adults attended the talks and 250 children from 6 different schools took part in the workshop activities.
Details of Major Brain Awareness Week Events/Activities:
We believe to have fulfilled our goal of presenting neuroscience to the general public in a interesting and accessible way. Our activities were basic neuroscience workshops for kids, a bilingual exhibition about Specific Language Impairment, and 15 talks in many topics of cognitive neuroscience. The talks were also simultaneously interpreted to Spanish Sign Language. All that was only possible because our research center has a diverse team of professionals, who, willingly, invested their time in this collective effort.
Event Planning & Publicity
Publicity Methods Used:
- Calendar Listings (newspapers, radio, television)
- Press Release/Media Advisory
- Social Media
Which of These Publicity Methods Was The Most Successful?
What downloadable materials from the Foundation did you use for your events?
- BAW Certificate of Participation
- Mindboggling Coloring Sheets
What other downloadable materials would you like the Foundation to provide?
- Lesson Plans
- New Coloring Sheets
Which BAW graphic materials did you use in publicizing your events?
- BAW Logos
- BAW Web site banner
Feedback & Keys to Success
How do you feel BAW participation benefited your organization and the local community?
The BAW was a very good opportunity to share with the local community the work we develop at BCBL. We expect that by doing so we can promote scientific culture, increase brain awareness, promote of the importance of basic neuroscience research, and by making possible a more direct interaction of the community with our scientists to inspire more people in the pursuit of scientific careers.
Please share any suggestions or lessons learned that may help others plan future events:
It is important to use all promotion channels available and make sure people get to know about the event. There is great interest by non-scientific community on neuroscience. So as long as there is an efficient way to invite people, there will be a surprisingly nice and large quorum for your event.
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