Brain Awareness Week

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Reports

Basque Center on Cognition, Brain and Language – BCBL

Organized by:
Basque Center on Cognition, Brain and Language - BCBL

Participating Organizations:
Eureka! Zientzia Museoa Sociedad Española de Neurociencia - SENC

Event(s) Summary

Number of Events Organized During Brain Awareness Week:

We organized two different events: a 3 day conference for adults and workshops, during the whole week, for school groups.

Year:

2016

Type of Events Held:

  • Conference/Forum
  • Exhibit
  • Workshop

Target Audiences:

  • Elementary school students(1-5)
  • General Public
  • Middle school students(6-8)
  • Other
  • Other: Deaf community

Approximate Number of People Reached:

Approximately, 270 adults attended the talks and 250 children from 6 different schools took part in the workshop activities.

Details of Major Brain Awareness Week Events/Activities:

We believe to have fulfilled our goal of presenting neuroscience to the general public in a interesting and accessible way. Our activities were basic neuroscience workshops for kids, a bilingual exhibition about Specific Language Impairment, and 15 talks in many topics of cognitive neuroscience. The talks were also simultaneously interpreted to Spanish Sign Language. All that was only possible because our research center has a diverse team of professionals, who, willingly, invested their time in this collective effort.

Event Planning & Publicity

Publicity Methods Used:

  • Calendar Listings (newspapers, radio, television)
  • Emails
  • Mailings
  • Posters/Flyers
  • Press Release/Media Advisory
  • Website
  • Social Media

Which of These Publicity Methods Was The Most Successful?

The most successful were mailing lists send to schools or to associations within a domain close to neuroscience and invitation notes in newspapers, TV shows and radio programs (the least successful methods were posters and fliers).

Resources

What downloadable materials from the Foundation did you use for your events?

  • BAW Certificate of Participation
  • Mindboggling Coloring Sheets

What other downloadable materials would you like the Foundation to provide?

  • Lesson Plans
  • Activities/Experiments
  • New Coloring Sheets

Which BAW graphic materials did you use in publicizing your events?

  • BAW Logos
  • BAW Web site banner

Feedback & Keys to Success

How do you feel BAW participation benefited your organization and the local community?

The BAW was a very good opportunity to share with the local community the work we develop at BCBL. We expect that by doing so we can promote scientific culture, increase brain awareness, promote of the importance of basic neuroscience research, and by making possible a more direct interaction of the community with our scientists to inspire more people in the pursuit of scientific careers.

Please share any suggestions or lessons learned that may help others plan future events:

It is important to use all promotion channels available and make sure people get to know about the event. There is great interest by non-scientific community on neuroscience. So as long as there is an efficient way to invite people, there will be a surprisingly nice and large quorum for your event.

Did/do you like our Facebook page?

Yes

Event Photos

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Contact Information

BAW Website:

http://www.bcbl.eu/events/burmuinaren-astea2016/en/

Contact Name:

Joyse Medeiros

Contact Phone:

+34 943 309 300

Contact Email:

joysemedeiros.ufrn@gmail.com

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