Organized by:
Latasha Wright BioBus

Participating Organizations:


Event(s) Summary

Number of Events Organized During Brain Awareness Week:




Type of Events Held:

  • Online/Virtual
  • Other
  • School Program
  • Other: Public Events

Target Audiences:

  • General Public
  • High school students (9-12)
  • Middle school students (6-8)

Approximate Number of People Reached:


Details of Major Brain Awareness Week Events/Activities:

BioBus mobile laboratory and mobile science stations performed hands-on interactive science learning as the Expo continued. Approximately 175 students met our incredible staff and volunteer scientists at the Expo. Our three virtual programs comprised two Meet-a-NEUROscientist sessions and one Community Class for Grades 6-12. For the former, small groups of students joined a BioBus Zoom meet-up to meet, talk with, and learn from neuroscientists working in the field. These intimate gatherings gave students the opportunity to ask their burning questions and receive individualized attention from our neuroscientist role models. BioBus also visited special education classes at IS 61 in Staten Island as part of Brain Awareness Week. BioBus hosted the Science Is Everywhere Festival at Adam Clayton Powell Jr. Plaza in Harlem. This in-person celebration about dance, yoga, and neuroscience attracted approximately 200 students and community members. Activities included talks about the relationship between neuroscience and dance, a free yoga class, and BioBus’ signature hands-on science activities. Students and members of the community were invited to gather, dance, and learn together.

Event Planning & Publicity

Publicity Methods Used:

  • Advertisements
  • Emails
  • Mailings
  • Posters/Flyers
  • Website
  • Social Media

Which of These Publicity Methods Was The Most Successful?

Contact with partner organizations to bring students to the events and enroll in the online programs worked the best.


What downloadable materials from the Foundation did you use for your events?

  • Puzzles: BAW Favorites
  • Kids' Fact Sheets Grades 9-12
  • Truth or Myth Flash Cards
  • Brain Break Activities Grades K-12

Which BAW graphic materials did you use in publicizing your events?

  • Brain Awareness Week Logos

Feedback & Keys to Success

How do you feel BAW participation benefited your organization and the local community?

This is a great way for us to coordinate with local neuroscientists and connect them to our community members. It is beneficial for us because it requires constant innovation and answering of community needs.

Please share any suggestions or lessons learned that may help others plan future events:

Hybrid events allow for maximum reach. Many people can not make in person events. In person events should also be in accessible locations.

Event Photos

event single

Fun with human brains!

event single

Look I am touching a brain!

event single

Don’t be suspicious!

event single

Does a crustacean have a brain?

event single

I really want to touch the brains!

Contact Information

BAW Website:

Contact Name:

Latasha Wright

Contact Phone:


Contact Email:

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