Brazilian Society of Neurosciences and Behavior (SBNeC)

Organized by:
Brazilian Society of Neurosciences and Behavior (SBNeC)

Participating Organizations:

Municipal Department of Education and Municipal Health Secretariat, Erlon Garcia Guterrez, Antônio Carlos Altmeyer

Event(s) Summary

Number of Events Organized During Brain Awareness Week:




Type of Events Held:

  • Lecture/ Briefing
  • School Program
  • Workshop

Target Audiences:

  • General Public
  • Professionals

Approximate Number of People Reached:


Details of Major Brain Awareness Week Events/Activities:

The main objective of the work was to insert our Municipality and region in the National Brain Week, and to initiate the discussion on Neurosciences, mainly its application in Health and Education. We use as a health strategy to approach the professionals of the area, going to them, and offering a little practice of Mindfulness, exposing the self in the brain with this type of practice, and how we can potentiate our brains to develop the best work possible with our patients, and contribute to the health of the municipality as a whole. We worked together with the Coordinating Doctor, Dr. Erlon Garcia Guterrez, who elaborated the project with us. We were able to sensitize the professionals present, so that we could continue the work during the year, in order to reach the professionals, and these repercussions this knowledge with the patients. In the educational area, we work with professionals and the public in general, addressing the importance of Neuroscience in our day to day life, and how we can use the knowledge presented to our children and students. The receptivity was very good, once again allowing the beginning of a work, which will now be followed by specific meetings in smaller groups, mainly with professionals, so that they can carry forward the important discoveries of the neurosciences. Our conception on this subject is that Neuroscience knowledge only makes sense if it is accessible to the community. They can not be closed in a group of studies and researches. Of course, studies and research are essential so that we can make the progress of this science, but they have to be applied in practice, because we have a lot to change in relation to the community, and in health and education there are many points.

Event Planning & Publicity

Publicity Methods Used:

  • Calendar Listings (newspapers, radio, television)
  • Press Release/Media Advisory
  • Social Media
  • Other

Other Publicity Methods:

Directly in schools and hospitals

Which of These Publicity Methods Was The Most Successful?

What was most successful was the direct contact with the target public, that is, the presence in hospitals and schools.


Of the Dana Foundation publications/resources distributed at your event(s), if any, please indicate the three most popular. Please choose up to three. If "other," please indicate below:

  • none

Feedback & Keys to Success

How do you feel BAW participation benefited your organization and the local community?

I think it was very important, because we started the discussion, generating the opportunity to benefit the whole community with practical activities that will actually benefit people in their daily lives, allowing them to reduce a little the problems that are already in high numbers in the Your lives. And this work will be carried out by the professionals themselves, considerably increasing the scope of their benefits, because logistically there is a limitation so that we could carry out the wo

Please share any suggestions or lessons learned that may help others plan future events:

I believe disclosure is the key. Banners, posters, social media, and material A lot of material. Of course, so that I can use this material here in my work, I need it to be in the Portuguese language.

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Event Photos

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Contact Information

BAW Website:


Contact Name:

Antonio Carlos Altmeyer

Contact Phone:

+55 55984418080

Contact Email:

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