Brigham Young University

Organized by:
Brigham Young University

Participating Organizations:

BYU Neuroscience Club

Event(s) Summary

Number of Events Organized During Brain Awareness Week:




Type of Events Held:

  • Exhibit
  • School Program

Target Audiences:

  • Elementary school students(1-5)
  • University students

Approximate Number of People Reached:

330 in classrooms, approx. 100 at Science Palooza

Details of Major Brain Awareness Week Events/Activities:

Our University participates in BAW every year, and this year was no exception. We reached out to several elementary school teachers and administrators ahead of this year’s event and were able to send our BYU Neuroscience club to present to 15 elementary school classes. Each presentation included a dissection demonstration of a sheep brain (that all of the students got to hold), free brain erasers pamphlets and brain teasers from BAW, and a powerpoint slide that we put together to teach the kids more about the brain. We also had the opportunity to set up a booth at the City’s Science Palooza at the local recreation center that happened to coincide nicely with BAW. WE had several things from our university, sheep brains for dissections, and of course free pamphlets, erasers, and brain teasers. We also set up a booth during the week at our student center manned by neuroscience majors here on campus.

Event Planning & Publicity

Publicity Methods Used:

  • Advertisements
  • Emails
  • Posters/Flyers
  • Website
  • Social Media

Which of These Publicity Methods Was The Most Successful?

Emails. Direct communication with elementary school teachers and administrators allowed spread the word quickly and got students excited for us to visit their classrooms.


Of the Dana Foundation publications/resources distributed at your event(s), if any, please indicate the three most popular. Please choose up to three. If "other," please indicate below:

  • BAW Stickers
  • BAW Pencils
  • Brain-shaped Erasers
  • The Mindboggling Workbook

What other downloadable materials would you like the Foundation to provide?

  • New Lesson Plans
  • Activities/Experiments

Which BAW graphic materials did you use in publicizing your events?

  • BAW Logos

Feedback & Keys to Success

How do you feel BAW participation benefited your organization and the local community?

Many students reported that several of the kids in their classrooms asked them what they needed to study to become a “brain scientist!” We were also able to recruit several students at our university to the neuroscience program we have here

Please share any suggestions or lessons learned that may help others plan future events:

Get on the Dana website early to get supplies for your events while they last. They are awesome and we ran out.

Did/do you like our Facebook page?


Event Photos

event single

Contact Information

BAW Website:


Contact Name:

Christine Worthington

Contact Phone:


Contact Email:

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