Centro Universitário de Volta Redonda – UniFOA

Organized by:
Centro Universitário de Volta Redonda - UniFOA

Participating Organizations:

Alana Rafaela Silva Guimarães de Souza – PresidentSarah Sterphane Fernandes – Vice-PresidentAline Andrade Rodrigues – SecretaryLaiza Moreira Silva – Chief Financial OfficerEnara Puebla de Nóbrega – Scientific DirectorJuliano Guimaraes de Oliveira – Marketing DirectorRodrigo César Carvalho de Freitas – InstructorCristiane Gorgati Guidoreni – Honor’s President

Event(s) Summary

Number of Events Organized During Brain Awareness Week:

5

Year:

2015

Type of Events Held:

  • Conference/Forum
  • Exhibit
  • Press Briefing
  • TV Show
  • Workshop

Target Audiences:

  • University students

Approximate Number of People Reached:

500

Details of Major Brain Awareness Week Events/Activities:

Schedule of the Brain Awareness Week, first held in UniFOA, between 18/05 and 22/05, 2015. The objective was to reach a large audience with presentations focused on recent studies and scientific disclosures teaching potential the brain from neuroscience, experiencing and developing the capacity of this system. Day May 18, 2015 – Neuroanatomy 3D Professor Elder The opening event of the Brain Awareness Week, in this course was showed the parts of the brain with 3D illustrations and their functions. Day May 19, 2015 – Brain-machine interface Michael Luiz Martins Rocha: biologist (UERJ) On the second day a lecture on Brain Machine Interface with Michael Luiz Martins Rocha was held , he was talking about this interesting topic and how this can become a reality soon . Day May 20, 2015 – Party of the Senses On this day we made an activitie encompassing Taste, Smell, Vision, Touch and Hearing, showing how man usually does a combination of more than one of them to reach the results accurately. Day May 21, 2015 – Neuroscience and Drugs Cristiane Gorgati Guidoreni Sônia C. Moreira On this day was presented two lectures about how different drugs acts in our brains. Day May 22, 2015 – Human sexuality and it’s disorders Antônio Augusto Neves da Nobrega: Psychiatrist (USP) As final event we made a lecture about the main disorders of sexuality. We showed that this is also a part of humans that suffers influence of neurochemistry. At this point, our Week was officialy over.

Event Planning & Publicity

Publicity Methods Used:

  • Advertisements
  • Emails
  • Posters/Flyers
  • Press Release/Media Advisory
  • Social Media

Which of These Publicity Methods Was The Most Successful?

We thougt that advertisements through social media was the most successful, because it's a fast an easy way to spread information. But there was a good visibility of ours advertisements and posters, wich granted a good public as well.

Resources

Of the Dana Foundation publications/resources distributed at your event(s), if any, please indicate the three most popular. Please choose up to three. If "other," please indicate below:

  • none

Which BAW graphic materials did you use in publicizing your events?

  • BAW Logos

Feedback & Keys to Success

How do you feel BAW participation benefited your organization and the local community?

We had a good feedback of our event with the university students, they showed more interest over neurosciences and some came to us asking an event about nanotechnology and neurosciences. The imeediate outcomes we saw was motivation in the participants, after the events they had a total different view about neurosciences, now they see as an importante and fun subject to know about.

Did/do you like our Facebook page?

No

Contact Information

BAW Website:

"N/A"

Contact Name:

Contact Details

Contact Phone:

(24)99492620

Contact Email:

juliano_gmo@hotmail.com

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