Centro Universitario del Norte, Universidad de Guadalajara

Organized by:
Centro Universitario del Norte, Universidad de Guadalajara

Participating Organizations:

Oxford University, Universidad de Guadalajara, Universidad Autónoma de Tlaxcala, Centro de Investigación Biomédica de Michoacán, Escuela Nacional de Antropología e Historia, Toronto University, and Universidad Nacional Autónoma de Mexico.

Event(s) Summary

Number of Events Organized During Brain Awareness Week:

Eight conferences in four days



Type of Events Held:

  • Conference/Forum
  • Lecture/Briefing

Target Audiences:

  • General Public
  • High school students (9-12)
  • Patients & Caregivers
  • Professionals
  • University students

Approximate Number of People Reached:


Details of Major Brain Awareness Week Events/Activities:

– Eight presentations by national and international scientists. – Facebook live transmission of each talk. – Twenty-five national education institutions. – Three international education institutions. – Five governmental organizations. – 1,295 live views on Facebook throughout the event.

Event Planning & Publicity

Publicity Methods Used:

  • Calendar Listings (newspapers, radio, television)
  • Emails
  • Posters/Flyers
  • Website

Which of These Publicity Methods Was The Most Successful?

Our institutional website. It reached more college students and general public.


Which BAW graphic materials did you use in publicizing your events?

  • Brain Awareness Week Logos

Feedback & Keys to Success

Did/do you like our Facebook page?


Event Photos

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Online presentation by Dr. Salomi S. Asaridou, University of Oxford.

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Online presentation by Dr. Mayra Almanza, University of Toronto.

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Online presentation by Dr. Jan Holst, Escuela Nacional de Antropologia e Historia.

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Online presentation by Dr. Yolanda Cruz, Centro Tlaxcala de Biologia de la Conducta.

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Online presentation by Dr. Esther Olvera, Centro de Investigacion Biomedica de Michoacan.

Contact Information

BAW Website:


Contact Name:

Alvaro Munoz

Contact Phone:


Contact Email:


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