Event(s) Summary
Number of Events Organized During Brain Awareness Week:
22
Year:
2021
Type of Events Held:
- Conference/Forum
- Lecture/Briefing
- Online/Virtual
- School Program
Target Audiences:
- General Public
- Other
- Patients & Caregivers
- Professionals
- University students
- Other: Policymakers and legislators
Approximate Number of People Reached:
1449
Details of Major Brain Awareness Week Events/Activities:
Chapter Peru joined the Brain Awareness Week (BAW), a global event that allowed us to inform and teach about the importance of knowledge of the brain, through a series of activities aimed at all the public, and was disseminated by the media of television and newspapers in Peru.
Event Planning & Publicity
Publicity Methods Used:
- Advertisements
- Calendar Listings (newspapers, radio, television)
- Emails
- Mailings
- Posters/Flyers
- Press Release/Media Advisory
- Website
- Social Media
Which of These Publicity Methods Was The Most Successful?
Social media and ads.
Resources
What downloadable materials from the Foundation did you use for your events?
- Q&A: Answering Your Questions About the Brain Booklet
What other downloadable materials would you like the Foundation to provide?
- New Fact Sheets
Which BAW graphic materials did you use in publicizing your events?
- Brain Awareness Week Logos
Feedback & Keys to Success
How do you feel BAW participation benefited your organization and the local community?
The presence of educators interested in integrating brain concepts and playful games with their students was observed.Increased the number of members in Chapter Peru.University students from different regions of Peru joined the event in the dissemination and convocation of their locations.
Please share any suggestions or lessons learned that may help others plan future events:
Holding virtual events is a good opportunity to reach places where you could not reach an event in a face-to-face format.
Did/do you like our Facebook page?
Yes
