Brain Awareness Week

Partner

Reports

Dalhousie University

Organized by:
Dalhousie University

Participating Organizations:
The Brain Repair Centre

Event(s) Summary

Number of Events Organized During Brain Awareness Week:

5

Year:

2015

Type of Events Held:

  • Lecture/ Briefing
  • Open House
  • Radio Show
  • School Program
  • Symposium

Target Audiences:

  • Elementary school students(1-5)
  • General Public
  • High School students(9-12)
  • Middle school students(6-8)
  • Patients & Caregivers
  • Professionals
  • University students

Approximate Number of People Reached:

~250

Details of Major Brain Awareness Week Events/Activities:

Our "Brain Fair" was our biggest hit it was held in the atrium of one of our new research buildings on Dalhousie Campus. A majority of the neuroscience labs set up tables of neuroscience demonstrations, games, how-to with lab techniques and teaching what questions their labs ask about neuroscience. It was great to see the public so interested and to also see all the students (both undergraduate and graduate) so excited to share their research with the public.

Event Planning & Publicity

Publicity Methods Used:

  • Advertisements
  • Calendar Listings (newspapers, radio, television)
  • Emails
  • Posters/Flyers
  • Press Release/Media Advisory
  • Website
  • Social Media

Which of These Publicity Methods Was The Most Successful?

Social Media was very successful along with email server lists within the University. Contacting kids camps, schools and daycare groups were also a great way to target groups and reach out knowing the kids would love the hands on learning.

Resources

Of the Dana Foundation publications/resources distributed at your event(s), if any, please indicate the three most popular. Please choose up to three. If "other," please indicate below:

  • none

Other Dana Foundation Materials Distributed:

  • We are in Canada- therefore were not privy to materials.

Which BAW graphic materials did you use in publicizing your events?

  • BAW Logos
  • BAW Web site banner

Feedback & Keys to Success

How do you feel BAW participation benefited your organization and the local community?

I think both the public and the students apart of the events benefited greatly. The public was able to walk away understanding the neuroscience research that gets done in their city along with being to understand basic neuroscience principles. In addition the students whom participated in the presentations they really got to practice the skill of explaining their research to a non-scientific audience.

Did/do you like our Facebook page?

No

Contact Information

BAW Website:

http://brainweekhalifax.blogspot.ca

Contact Name:

Erin Aubrey

Contact Phone:

902-402-7597

Contact Email:

erin.aubrey@dal.ca

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