Event(s) Summary
Number of Events Organized During Brain Awareness Week:
5
Year:
2015
Type of Events Held:
- Lecture/ Briefing
- Open House
- Radio Show
- School Program
- Symposium
Target Audiences:
- Elementary school students(1-5)
- General Public
- High School students(9-12)
- Middle school students(6-8)
- Patients & Caregivers
- Professionals
- University students
Approximate Number of People Reached:
~250
Details of Major Brain Awareness Week Events/Activities:
Our “Brain Fair” was our biggest hit it was held in the atrium of one of our new research buildings on Dalhousie Campus. A majority of the neuroscience labs set up tables of neuroscience demonstrations, games, how-to with lab techniques and teaching what questions their labs ask about neuroscience. It was great to see the public so interested and to also see all the students (both undergraduate and graduate) so excited to share their research with the public.
Event Planning & Publicity
Publicity Methods Used:
- Advertisements
- Calendar Listings (newspapers, radio, television)
- Emails
- Posters/Flyers
- Press Release/Media Advisory
- Website
- Social Media
Which of These Publicity Methods Was The Most Successful?
Resources
Of the Dana Foundation publications/resources distributed at your event(s), if any, please indicate the three most popular. Please choose up to three. If "other," please indicate below:
- none
Other Dana Foundation Materials Distributed:
- We are in Canada- therefore were not privy to materials.
Which BAW graphic materials did you use in publicizing your events?
- BAW Logos
- BAW Web site banner
Feedback & Keys to Success
How do you feel BAW participation benefited your organization and the local community?
I think both the public and the students apart of the events benefited greatly. The public was able to walk away understanding the neuroscience research that gets done in their city along with being to understand basic neuroscience principles. In addition the students whom participated in the presentations they really got to practice the skill of explaining their research to a non-scientific audience.
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