Event(s) Summary
Number of Events Organized During Brain Awareness Week:
10
Year:
2021
Type of Events Held:
- Brain Fair
- Conference/Forum
- Exhibit
- Lab Tour
- Lecture/Briefing
- Online/Virtual
- Social Media Campaign
- Workshop
Target Audiences:
- Elementary school students (1-5)
- General Public
- High school students (9-12)
- Professionals
- University students
Approximate Number of People Reached:
6000
Details of Major Brain Awareness Week Events/Activities:
Brain Awareness Scope: The event was organized in a fully virtual version. It was published and carried on the official Facultad de Ciencias and BAEmonos con Ciencia Facebook pages. Videos of conferences and talks are preserved there. Each talk ranged from 2,500 to 2,800 entries per day. We made Open Labs videos that were a hit with high school and undergraduate students. Competitions were held for recreational activities such as computer graphics, science gamification, and comic strips. We share with the UNIVERSUM UNAM museum its activities and ours as well as virtual visits to the Rooms of the Cerebro and several conferences with renowned Mexican scientists.
Event Planning & Publicity
Publicity Methods Used:
- Advertisements
- Calendar Listings (newspapers, radio, television)
- Emails
- Posters/Flyers
- Website
Which of These Publicity Methods Was The Most Successful?
Resources
What downloadable materials from the Foundation did you use for your events?
- Certificate of Participation
- Puzzles: BAW Favorites
- Puzzles: Successful Aging & Your Brain
- Adults' Fact Sheets
- Kids' Fact Sheets Grades 9-12
- Truth or Myth Flash Cards
What other downloadable materials would you like the Foundation to provide?
- New Fact Sheets
- Activities/Experiments
- Other
Other Downloadable Materials:
- We would like to have more material available in Spanish
- as many of our visitors are not bilingual. Although the formats that can be easily editable could help us to translate the materials ourselves.
Which BAW graphic materials did you use in publicizing your events?
- Brain Awareness Week Logos
- Brain Awareness Week Editable Flyer
Feedback & Keys to Success
How do you feel BAW participation benefited your organization and the local community?
The people we reach, students, adults, and professionals are eager for information and in these conditions of COVID pandemia, the exchange of information was very important to clarify doubts and even demolish myths.Each year the number of high school students interested in neuroscience and at the undergraduate level, some of them are interested to enroll in neuroscience postgraduate programs, as the interest in brain research increases.
Please share any suggestions or lessons learned that may help others plan future events:
We believe that joining efforts between institutions interested in the dissemination of knowledge, in particular the brain, not only human but also of other species, allows interest in scientific research to begin at an early age. So we suggest that you team up with museums and other educational entities.
Did/do you like our Facebook page?
Yes
Was the information provided on Facebook useful?
We reposted some of your material on our Facebook pages.
