Federal University of ABC (UFABC)

Organized by:
Federal University of ABC (UFABC)

Participating Organizations:

Federal University of ABC (UFABC), Sociedade Brasileira de Neurociências e Comportamento (SBNeC)

Event(s) Summary

Number of Events Organized During Brain Awareness Week:

We organized one main event with several satellite events.



Type of Events Held:

  • Conference/Forum
  • Online/Virtual
  • Symposium
  • Workshop

Target Audiences:

  • Elementary school students (1-5)
  • General Public
  • High school students (9-12)
  • Middle school students (6-8)

Approximate Number of People Reached:


Details of Major Brain Awareness Week Events/Activities:

Our audience consisted of participants of all ages. We developed material for children in pre-school to adults. Due to the COVID pandemic, all activities were made available online so that participants could participate safely.

Event Planning & Publicity

Publicity Methods Used:

  • Advertisements
  • Emails
  • Posters/Flyers
  • Social Media

Which of These Publicity Methods Was The Most Successful?

For the general public, Twitter and Instagram were very sucessful.


What downloadable materials from the Foundation did you use for your events?

  • Puzzles: Grades K-2
  • Puzzles: Grades 3-5
  • Puzzles: Grades 6-8
  • Puzzles: Grades 9-12

What other downloadable materials would you like the Foundation to provide?

  • Activities/Experiments

Which BAW graphic materials did you use in publicizing your events?

  • Brain Awareness Week Logos
  • Brain Awareness Week Editable Flyer

Feedback & Keys to Success

How do you feel BAW participation benefited your organization and the local community?

One of our main target audiences was local schools. In general, the teachers were already very receptive to this kind of activity. This year, however, we made an extra effort to include parents in the activities, especially given the Covid situation.

Did/do you like our Facebook page?


Contact Information

BAW Website:


Contact Name:

Andre Mascioli Cravo

Contact Phone:


Contact Email:


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