Florey Institute of Neuroscience and Mental Health

Organized by:
Florey Institute of Neuroscience and Mental Health

Event(s) Summary

Number of Events Organized During Brain Awareness Week:




Type of Events Held:

  • School Program

Target Audiences:

  • High School students(9-12)

Approximate Number of People Reached:


Details of Major Brain Awareness Week Events/Activities:

Florey neuroscientists visited 25 High Schools throughout the Melbourne metropolitan region during Brain Awareness Week. At some schools we spoke to individual classes of 20-25 students, allowing in depth discussion of brainy topics like neuroplasticity, mental health disorders and drug use. Other schools let us talk to the entire Year 12 (senior) level – up to 200 students in some cases – meaning we were able to discuss our research with a wide cross sectional group of students and teachers.

Event Planning & Publicity

Publicity Methods Used:

  • Advertisements
  • Emails
  • Posters/Flyers
  • Website
  • Social Media

Which of These Publicity Methods Was The Most Successful?

Follow up emails from previously participating schools were the most successful.


Of the Dana Foundation publications/resources distributed at your event(s), if any, please indicate the three most popular. Please choose up to three. If "other," please indicate below:

  • Q&A: Answering Your Questions About Brain Research
  • BAW Pencils and Erasers
  • BAW Buttons

Other Dana Foundation Materials Distributed:

  • n/a
  • as no more international shipping

What other downloadable materials would you like the Foundation to provide?

  • Fact Sheets
  • Lesson Plans
  • Activities/Experiments

Which BAW graphic materials did you use in publicizing your events?

  • BAW Logos

Feedback & Keys to Success

How do you feel BAW participation benefited your organization and the local community?

Participation in BAW again helped raise the Institute’s profile within the local community, and was successful in getting students to think about how important their brain is to their overall health.

Did/do you like our Facebook page?


Quotable comments which capture successful aspects of your event(s):

"Our students and Psychology teachers loved the presentation. Thank you for organising this" - Mentone Girls' Secondary College. "The sessions are really valued by our students and we appreciate the opportunity to participate." - Melbourne Girls' College "Thank you for the excellent presentations. We'd love to continue having the speakers" - Heathdale Secondary College. "We really appreciated the efforts and presentation that the visiting scientists undertook for us." Our Lady of Mercy Colleg

Event Photos

event single

Contact Information

BAW Website:


Contact Name:

Tom Keeble

Contact Phone:


Contact Email:


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