Frederick County Public Schools

Organized by:
Frederick County Public Schools

Event(s) Summary

Number of Events Organized During Brain Awareness Week:

multiple events across school system



Type of Events Held:

  • Exhibit
  • School Program

Target Audiences:

  • Elementary school students(1-5)
  • General Public
  • High School students(9-12)
  • Middle school students(6-8)

Approximate Number of People Reached:


Details of Major Brain Awareness Week Events/Activities:

A variety of activities ensured that communities across the school system were involved. These included: displays and exhibits at school and community libraries; daily announcements and trivia in schools; brain facts shared on local radio stations; instructional activities related to brain science in classrooms.

Event Planning & Publicity

Publicity Methods Used:

  • Advertisements
  • Calendar Listings (newspapers, radio, television)
  • Emails
  • Posters/Flyers
  • Press Release/Media Advisory
  • Social Media

Which of These Publicity Methods Was The Most Successful?

Social media has a very large reach. We used both the school system Facebook page and Twitter accounts to reach users.


Of the Dana Foundation publications/resources distributed at your event(s), if any, please indicate the three most popular. Please choose up to three. If "other," please indicate below:

  • It’s Mindboggling!
  • BAW Pencils
  • Brain-shaped Erasers

What other downloadable materials would you like the Foundation to provide?

  • New Lesson Plans
  • New Puzzles/Games

Which BAW graphic materials did you use in publicizing your events?

  • BAW Logos

Feedback & Keys to Success

How do you feel BAW participation benefited your organization and the local community?

Students were excited to discuss their learning with their teachers and parents.

Did/do you like our Facebook page?


Contact Information

Contact Name:

Margaret Lee

Contact Phone:


Contact Email:

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