Event(s) Summary
Number of Events Organized During Brain Awareness Week:
4
Year:
2019
Type of Events Held:
- School Program
- Workshop
- Other: radio quizzes
Target Audiences:
- Elementary school students(1-5)
- General Public
- High School students(9-12)
- Middle school students(6-8)
- Patients & Caregivers
Approximate Number of People Reached:
45,000
Details of Major Brain Awareness Week Events/Activities:
We sponsored a “Grow Your Brain” night at a local battery-free toy store where we shared the best toys for brain development. We partnered with our local public libraries to hold events in each library’s children’s area during the week. We provided contests and trivia announcements for each of our elementary, middle, and high schools, reaching all students and teachers. We created a Brain Awareness Week window display in a downtown business. We shared brain trivia on local radio stations during the morning commute.
Event Planning & Publicity
Publicity Methods Used:
- Advertisements
- Calendar Listings (newspapers, radio, television)
- Emails
- Posters/Flyers
- Social Media
Which of These Publicity Methods Was The Most Successful?
Social media and our posters were most successful because they reached a wide audience.
Resources
Of the Dana Foundation publications/resources distributed at your event(s), if any, please indicate the three most popular. Please choose up to three. If "other," please indicate below:
- BAW Stickers
- BAW Pencils
- Brain-shaped Erasers
What downloadable materials from the Foundation did you use for your events?
- Brain Briefs Fact Sheets
What other downloadable materials would you like the Foundation to provide?
- New Puzzles/Games
Which BAW graphic materials did you use in publicizing your events?
- BAW Logos
Feedback & Keys to Success
How do you feel BAW participation benefited your organization and the local community?
Public engagement and student enthusiasm about learning about the brain and how to keep it healthy and thriving
Did/do you like our Facebook page?
No
