Event(s) Summary
Number of Events Organized During Brain Awareness Week:
1
Year:
2020
Type of Events Held:
- Lecture/Briefing
Target Audiences:
- General Public
- High school students (9-12)
- K-12 Teachers
- Middle school students (6-8)
- Patients & Caregivers
- Professionals
Approximate Number of People Reached:
300
Details of Major Brain Awareness Week Events/Activities:
‘Celebrating Neurodiversity’ was designed a student led forum with special guest speakers. The aim was to raise awareness and action by communicating information about neurodiversity and how we can be more inclusive in education. With COVID-19 necessitating social distancing, the event was changed to online video presentation recorded by one of the speakers. Whilst it would have been great to have this event live, the videos have been watched and shared widely and can continue to be used. In this way, we have reached a wide audience and had a lot of positive feedback.
Event Planning & Publicity
Publicity Methods Used:
- Advertisements
- Calendar Listings (newspapers, radio, television)
- Emails
- Mailings
- Posters/Flyers
- Website
- Social Media
Which of These Publicity Methods Was The Most Successful?
Resources
What other downloadable materials would you like the Foundation to provide?
- New Fact Sheets
- New Lesson Plans
- Activities/Experiments
- New Puzzles/Games
Which BAW graphic materials did you use in publicizing your events?
- Brain Awareness Week Logos
Feedback & Keys to Success
How do you feel BAW participation benefited your organization and the local community?
Having BAW is a great way to draw focus to brain function and health. The week is a great prompt to run activities and share information and people know about it, so like to participate in BAW events.
Please share any suggestions or lessons learned that may help others plan future events:
Sometimes it can be challenging to engage people to attend events. A good advertising campaign, appropriate timing and very clear information is critical.
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