Number of Events Organized During Brain Awareness Week:
Neuroplasticity as a way to reduce social inequalities.
Type of Events Held:
- Lab Tour
- Lecture/ Briefing
- Open House
- Press Briefing
- School Program
- TV Show
- Elementary school students(1-5)
- General Public
- Patients & Caregivers
- University students
Approximate Number of People Reached:
Details of Major Brain Awareness Week Events/Activities:
Introduction This year the activities carried out within the framework of the Brain Week were significantly enriched by the participation of several speakers, workshop workers and health professionals who participated with a diversity of activities aimed at a solidarity proposal to promote neuroplasticity as a way to reduce social inequalities . The brain is the greatest tool we have to address inequalities. An elderly person who monitors health, does physical activity, brain gymnastics is reducing cognitive decline, just as a child who actively participates in Neurobehavioral and Neurofeedback activities can increase up to 3 points of their IQ, thus standing out in school life. This year we demonstrate how small neuroscience activities can change the reality of people's lives, for this we turn the institution into a living scenario of interaction and awareness. The following activities were developed: Workshops; Monitoring of blood pressure, glucose; Application of the MMSE; Virtual reality; Neurofeedback; Speeches; Exhibition of works; Laboratory-Oriented Visit. The event was carried out by the Neurointegra Institute in the City of Araruama in two institutions: Neemias Project and C. M. Prof. Nair Valladares. We received a heterogeneous population that participated in both interactive and health control activities effectively. Goals - To raise awareness of the importance of neuroscience in everyday life; - To prevent and monitor the physical and mental health of the elderly; - Promote community interaction in activities; - Reduce social inequalities through the applicability of neuroscience. - Improve the cognitive performance of children and adolescents through mental and neurotic challenges.
Event Planning & Publicity
Publicity Methods Used:
- Press Release/Media Advisory
- Social Media
Which of These Publicity Methods Was The Most Successful?
Of the Dana Foundation publications/resources distributed at your event(s), if any, please indicate the three most popular. Please choose up to three. If "other," please indicate below:
- More Mindbogglers!
- Staying Sharp Bookmark
- BAW Stickers
What downloadable materials from the Foundation did you use for your events?
- BAW Bookmark
- BAW Certificate of Participation
- Puzzles: BAW Favorites
- Mindboggling Coloring Sheets
- Puzzles: Grades 3-5
- Brain Briefs Fact Sheets
What other downloadable materials would you like the Foundation to provide?
- New Puzzles/Games
- New Coloring Sheets
- New Fact Sheets
- New Lesson Plans
Which BAW graphic materials did you use in publicizing your events?
- BAW Flyer
- BAW Logos
- BAW Poster
- BAW Web site banner
- BAW Facebook Cover Photo
- BAW LinkedIn Cover Photo
- BAW Twitter Cover Photo
Feedback & Keys to Success
How do you feel BAW participation benefited your organization and the local community?
The event demonstrates its relevance through a perspective of collaboration for the continuation of scientific activities. The school adopted in its annual project a calendar of events with a perspective of solidarity through scientific applications. Among the project activities include inclusion workshops, sensory workshops, lectures, neuroscience fair. In the Neemias Project, the elderly adopted the weekly practice of cerebral gymnastics and through a partnership with Instituto Neurointegra ar
Please share any suggestions or lessons learned that may help others plan future events:
The promotion of science to a lay community is important for them to use scientific evidence to promote a better quality of life. It is evident that scientific knowledge without social applicability has no humanitarian value.
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