Brain Awareness Week

Partner

Reports

Karolinska Institutet

Organized by:
Karolinska Institutet

Participating Organizations:
Modern Psycology, Forsknings&Framsteg, Natur&Kultur, ABF Stockholm, Sciencehous, Karolinska Institutet, Cell biology &genetics (Doctoral course programe at KI) Stockholm city public library, KI StratNeuro, Hjärnfonden, Junibacken, Schizophrenia allians, Tekniska museum

Event(s) Summary

Number of Events Organized During Brain Awareness Week:

13

Year:

2018

Type of Events Held:

  • Exhibit
  • Lecture/ Briefing
  • Workshop

Target Audiences:

  • General Public

Approximate Number of People Reached:

1251

Details of Major Brain Awareness Week Events/Activities:

1. ADHD-Lecture from a scientist and patient. This event exceeded our expectations. Not only the demand was very high that we had to turn away some people due to lack of space in the lecture hall, the event was also talked about on one of the biggest Swedish national news TV channel. 2. Brain and self-conscious - This event had two speakers that talked about social anxiety and shyness. Many people attended this event than we expected but we realised with more advertisement we could have gotten a larger crowd 3. Motivated - feedback, the mindset and the will to develop. This event was based an a book written by a neuroscientist from Karolinska Institutet. The event was a lecture and a discussion with question directly from the audience. The event was full booked days prior to the event taking place. 4. The neuroscience of taste - This event was run for the second time and just as last time it was very well attended. The program provided a dinner and a chef and a neuroscientist talked about the different flavours and how the brain preserve them etc. 5. Where in the brain is the fantasy? An event for children. This event was run together with Junibacken that is a children’s attraction. The event was very popular that the educators had to run three sessions that were not planned in order not to turn away children. The educators read a poem from one of the biggest Swedish children writer and they had games designed around the topic brain. Children were also given brain models that they could play with and the educators will tell them what different brain regions did.

Event Planning & Publicity

Publicity Methods Used:

  • Advertisements
  • Calendar Listings (newspapers, radio, television)
  • Emails
  • Posters/Flyers
  • Website
  • Social Media

Which of These Publicity Methods Was The Most Successful?

1. Social Media - we reached more people through social media and we could update them on the status of the events. It was very interactive. 2. Website - Since we had many events and some of our partners just advertised the event that they were involved in, the people that they reached could go to our website and se the full program. 3. Television - Since the ADHD event was mentioned on the national television that gain us publicity national-wide

Resources

What downloadable materials from the Foundation did you use for your events?

  • Brain Briefs Fact Sheets

What other downloadable materials would you like the Foundation to provide?

  • New Fact Sheets
  • Activities/Experiments
  • New Coloring Sheets

Which BAW graphic materials did you use in publicizing your events?

  • BAW Logos

Feedback & Keys to Success

How do you feel BAW participation benefited your organization and the local community?

I think the BAW has been very useful since not only it strengthen the legitimacy of our events but also add a sense of how important this kind of events are to the society and researcher. The immediate outcomes have been that the general public in Stockholm and Sweden demand more of these events. Which I think that It is very important since it give the general public access to research that they would normally not have.

Did/do you like our Facebook page?

Yes

Was the information provided on Facebook useful?

yes

Event Photos

event single

event single

event single

event single

event single

Contact Information

BAW Website:

http://www.v-i-s.se/

Contact Name:

Lilian Kisiswa

Contact Phone:

46736459387

Contact Email:

info@v-i-s.se

More Reports

Become Partner
SharetheWondersofBrainSciencewithYourCommunity.
Become a Partner