Massachusetts General Hospital

Organized by:
Massachusetts General Hospital

Event(s) Summary

Number of Events Organized During Brain Awareness Week:




Type of Events Held:

  • School Program

Target Audiences:

  • Elementary school students(1-5)
  • High School students(9-12)
  • Middle school students(6-8)

Approximate Number of People Reached:


Details of Major Brain Awareness Week Events/Activities:

As part of this year’s Brain Awareness initiative, we reached out to 5 different student groups, ranging from 1st to 9th graders, at 4 different schools in the greater Boston area. Implementing a program we designed for previous BAW events, we visited the schools to teach students about brain anatomy, function, and health. Students rotated through 5-6 stations covering topics like comparative brain anatomy, sensory processing, the neuron, and many more. Each visit was specifically tailored to the student age group, updating the material or substituting different stations as needed. The visits were enthusiastically received by both students and teachers.

Event Planning & Publicity

Publicity Methods Used:

  • Other

Other Publicity Methods:

We did not publicize our events as they were intended for schools and therefore not open to the public. We coordinated with principals and science teachers to arrange our visits, and were assisted by the Office of Community Outreach at Mass. General Hospital

Which of These Publicity Methods Was The Most Successful?



Of the Dana Foundation publications/resources distributed at your event(s), if any, please indicate the three most popular. Please choose up to three. If "other," please indicate below:

  • It’s Mindboggling!
  • BAW Pencils and Erasers
  • The Mindboggling Workbook

What other downloadable materials would you like the Foundation to provide?

  • Lesson Plans
  • Activities/Experiments
  • New Puzzles/Games

Feedback & Keys to Success

How do you feel BAW participation benefited your organization and the local community?

Our BAW participation has led to new long term relationships with local schools and bolstered pre-exisiting ones. We have standing invitations to return each year. The reception from the students has been equally warm, and we can already see budding neuroscientists get excited about the brain

Please share any suggestions or lessons learned that may help others plan future events:

Over supply! We found ourselves running out of the most popular workbooks and supplies

Did/do you like our Facebook page?


Contact Information

BAW Website:


Contact Name:

Blake Rosenbaum

Contact Phone:


Contact Email:

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