Event(s) Summary
Number of Events Organized During Brain Awareness Week:
25
Year:
2017
Type of Events Held:
- Lecture/ Briefing
- Other
- Other: brain health classes
- Other: lectures
- Other: health fair
- Other: brain health movie
Target Audiences:
- General Public
- Other
- Patients & Caregivers
- Other: older adults (tenants of our campus)
- Other: family members of our tenants
- Other: community dwelling adults
Approximate Number of People Reached:
400+
Details of Major Brain Awareness Week Events/Activities:
Sample of programs: Zentangle 101: Zentangle your thoughts and tap into your inner focus by learning to “zen” doodle. Materials and supplies are provided. Neural Knitworks: Craft a healthy brain while creating connecting neurons with a variety of materials. Learn about the basic function and structure of neurons while participating in this collaborative project about mind and brain health. Brain Teasers: Challenge your memory and mind with a variety of cognitive exercises aimed to work out your brain. Includes riddles, logic challenges, problem solving, mind puzzles, word exercises, and many more. Your Brain Health Matters: Develop brain envy- Why? – Because your brain health matters! Identify personal brain health risks, create brain healthy goals, and learn simple techniques to help you achieve your brain directed goals. Brain Movie: The Joy of Sox: Discover how the principles of energy medicine and intentionality research explain the intangibles in sports: the home field advantage, the electricity in the crowd, team chemistry and the prayers of fans. A group discussion (including Cleveland sports) will follow the film. Know Your Brain: Understand your brain from the inside out in our brain basics and neuroeducation class. Topic: Where does my personality come from? Scan Your Brain: Neuroimaging Basics: Get the inside scoop on the brain and take a glance at our mind on a deeper level, while learning the basics of common brain scans and their purpose. Memory Enhancement – Mind Mapping: Unlock your creative potential and learn a new form of visual thinking that helps individuals map their internal thought process. Mind mapping benefits: improved memory, brainstorming, presenting, writing, note taking, etc.
Event Planning & Publicity
Publicity Methods Used:
- Calendar Listings (newspapers, radio, television)
- Emails
- Mailings
- Posters/Flyers
- Website
- Social Media
Which of These Publicity Methods Was The Most Successful?
Resources
Of the Dana Foundation publications/resources distributed at your event(s), if any, please indicate the three most popular. Please choose up to three. If "other," please indicate below:
- Staying Sharp Bookmark
- BAW Stickers
- BAW Pencils and Erasers
- Staying Sharp: Successful Aging and the Brain
Which BAW graphic materials did you use in publicizing your events?
- BAW Logos
Feedback & Keys to Success
How do you feel BAW participation benefited your organization and the local community?
The aging related materials were beneficial. They are among the most popular resources our community based resource center provides and they are in high demand throughout the year. Many of our visitors, program attendees and tenants have a preference for paper based materials rather than ones they can view electronically still (generational differences in preferences).
Please share any suggestions or lessons learned that may help others plan future events:
Brain Awareness Week events are a great way to advance brain health literacy in your community. The materials provided by the Dana Alliance Foundation are a wonderful and valuable resource to enhance your events.
Did/do you like our Facebook page?
No
Was the information provided on Facebook useful?
I will be sure to check out the Facebook page for next year. I tend to use LinkedIn more often.
