Brain Awareness Week

Partner

Reports

Mongolian Neuroscience Society

Organized by:
Mongolian Neuroscience Society

Participating Organizations:
Brain Science Institute, Mongolian National University of Medical Sciences, International Brain Research Organization, DANA Foundation, Ministry of Health, Mongolia, Ministry of Education and Science, Mongolia

Event(s) Summary

Number of Events Organized During Brain Awareness Week:

3

Year:

2021

Type of Events Held:

  • Lecture/Briefing
  • Online/Virtual
  • Press Briefing
  • Social Media Campaign

Target Audiences:

  • General Public

Approximate Number of People Reached:

We have reached more than 17 thousand people.

Details of Major Brain Awareness Week Events/Activities:

To raise the public understanding of brain health, we delivered public lectures to the population by organizing a Public Lecture for Brain Health in collaboration with both the Ministry of Health and the Ministry of Education and Science. We coordinated a series of lectures about the brain, neurological and mental disorders, and their preventive interventions. The Lectures were broadcasted nationwide and disseminated through televisions, radios, newspapers, and public lectures. To actively engage the attention of both the general public and the government, a social media contest in conjunction with the forum launched prior to it. We completed the following activities: - Public Lectures for Brain Health. - Social media art contest. - Press briefing including TV interviews. Public lectures on brain awareness offered special lectures on mental health and brain science for the general population. The official opening of the public lecture, held at the Graduate School of the Mongolian National University of Medical Sciences, included the speeches by Dr. Battuvshin Lkhagvasuren, Dean of Graduate School, MNUMS. The following core concepts were covered in the public lecture program: - COVID-19 pandemic and Stress. - COVID-19 pandemic and Circadian Rhythm. - COVID-19 pandemic and Brain Education. - COVID-19 pandemic and Somatic Symptom Disorder. - COVID-19 pandemic and Mental Health Disorders. Social media art contest: In this session, 17 participants including high school students, college students, and researchers submitted 9 illustrations and 8 videos. All lectures were transmitted live on the Mongolian National Broadcasting and social media.

Event Planning & Publicity

Publicity Methods Used:

  • Advertisements
  • Calendar Listings (newspapers, radio, television)
  • Emails
  • Posters/Flyers
  • Press Release/Media Advisory
  • Website
  • Social Media

Which of These Publicity Methods Was The Most Successful?

Among the publicity methods, social media, Facebook, was the most successful because more than 60% of the population use it without state censorship.

Resources

What downloadable materials from the Foundation did you use for your events?

  • Adults' Fact Sheets

What other downloadable materials would you like the Foundation to provide?

  • New Fact Sheets
  • New Lesson Plans
  • Activities/Experiments
  • New Puzzles/Games

Which BAW graphic materials did you use in publicizing your events?

  • Brain Awareness Week Logos

Feedback & Keys to Success

How do you feel BAW participation benefited your organization and the local community?

The remarkable events have been significantly raised the awareness of neuroscience among the Mongolian population, particularly young adults including college students. That is very important for us because there has been no undergraduate or graduate program in neuroscience in Mongolia yet. We are working on introducing this new discipline in the education system.

Please share any suggestions or lessons learned that may help others plan future events:

These events were made possible by the IBRO/DANA Brain Awareness Week Grant. We are very grateful for the generous support. Next time, we'd like to target children and youth by organizing brain science fairs across the country.

Did/do you like our Facebook page?

Yes

Was the information provided on Facebook useful?

Please include more information for children and youth such as games or puzzles.

Event Photos

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Brain Awareness Week – 2021, Mongolia

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Public Lectures for Brain Health, Mongolia

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The winners of the Social Media Art Contest in Brain Science

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Live interview about Brain Awareness Week at the Mongolia National Broadcasting

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Art contest, Mongolia

Contact Information

BAW Website:

http://neuroscience.mn/public-lectures-for-brain-health-baw-2021/

Contact Name:

Battuvshin Lkhagvasuren

Contact Phone:

+976-99192738

Contact Email:

battuvshin@neuroscience.mn

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