Neuroscience and Behavior Graduate Program, Dept. Experimental Psychology, Institute of Psychology of the University of São Paulo

Organized by:
Neuroscience and Behavior Graduate Program, Dept. Experimental Psychology, Institute of Psychology of the University of São Paulo

Participating Organizations:

Brazilian Association for Research in Vision and Ophthalmology

Event(s) Summary

Number of Events Organized During Brain Awareness Week:

2

Year:

2022

Type of Events Held:

  • Conference/Forum
  • Online/Virtual

Target Audiences:

  • General Public
  • Patients & Caregivers
  • Professionals
  • University students

Approximate Number of People Reached:

650

Details of Major Brain Awareness Week Events/Activities:

We promoted a conference on visual neuroscience associated with educational problems, such as dyslexia and dyscalculia. The main audience was elementary educators, psychologists, and ophthalmologists. We also had some parents of children with school disability.

Event Planning & Publicity

Publicity Methods Used:

  • Advertisements
  • Calendar Listings (newspapers, radio, television)
  • Emails
  • Posters/Flyers
  • Social Media

Which of These Publicity Methods Was The Most Successful?

Social media was the most efficient.

Resources

What downloadable materials from the Foundation did you use for your events?

  • Certificate of Participation

What other downloadable materials would you like the Foundation to provide?

  • Activities/Experiments

Which BAW graphic materials did you use in publicizing your events?

  • Brain Awareness Week Logos
  • Brain Awareness Week Editable Flyer

Feedback & Keys to Success

How do you feel BAW participation benefited your organization and the local community?

The feedback was very nice. We received 3 invitations to go to public schools to give lectures for their educators and staff.

Event Photos

event single

Flyer and Social Media post information.

Contact Information

Contact Name:

Marcelo Fernandes Costa

Contact Phone:

+55 11 3091 1918

Contact Email:

costamf@usp.br

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