North Central Florida Chapter of Society for Neuroscience

Organized by:
North Central Florida Chapter of Society for Neuroscience

Participating Organizations:

University of Florida: Department of Neuroscience University of Florida: McKnight Brain Institute University of Florida: Center for Smell and Taste University of Florida: Office of Research EnCor Biotechnology Inc. Banyan Biomarkers Tucker-Davis Technologies

Event(s) Summary

Number of Events Organized During Brain Awareness Week:




Type of Events Held:

  • Conference/Forum
  • School Program
  • Workshop

Target Audiences:

  • Elementary school students(1-5)
  • High School students(9-12)
  • Middle school students(6-8)
  • Professionals
  • University students

Approximate Number of People Reached:


Details of Major Brain Awareness Week Events/Activities:

Chapter Conference (15th) We held a poster competition in which 27 graduate students, 12 undergraduates and 4 postdoctoral fellows competed. We then held a panel discussion about the topic “Data reproducibility in science”. Panelists included Drs. Susan Amara, Stephen Sugrue, Lucia Notterpek, Keith Muller and Dan Wojcik. Next was a data blitz, where 7 graduate students spoke about their research in just 5 minutes. We finished the conference with the keynote address, given by former national SfN president Dr Susan Amara who presented “Neurotransmitter transporters & the cellular mechanisms of amphetamines: a presynaptic perspective”. Total registered: 92 Outreach (14, 16-19) We visited 14 schools within Alachua county (elementary to high school) and presented to students. We held 2 workshops at the McKnight Brain Institute: Human neuroanatomy workshop for middle and high school students, and homeschool workshop. We also collaborated with the local Cade Museum to offer BAW classes there. Overall, 47 volunteers (undergraduates, graduate students and postdoctoral fellows) taught over 1700 students about the brain!

Event Planning & Publicity

Publicity Methods Used:

  • Emails
  • Posters/Flyers
  • Website
  • Social Media

Which of These Publicity Methods Was The Most Successful?

Emails were the most successful at recruiting volunteers for BAW outreach and conference registration. Members of our chapter are very involved with chapter activities, so we had the greatest response from those individuals. Flyers were also a useful recruiting tool, as people outside of our department became aware of our activities and wanted to get involved


Of the Dana Foundation publications/resources distributed at your event(s), if any, please indicate the three most popular. Please choose up to three. If "other," please indicate below:

  • BAW Stickers
  • BAW Pencils and Erasers
  • BAW Buttons

What other downloadable materials would you like the Foundation to provide?

  • Activities/Experiments

Which BAW graphic materials did you use in publicizing your events?

  • BAW Logos
  • BAW Web site banner

Feedback & Keys to Success

How do you feel BAW participation benefited your organization and the local community?

We really enjoy visiting the schools and teaching the students. I, personally find it very fulfilling to teach them some neuroscience and see how excited they get about it. For the students, I believe BAW outreach opens their eyes to an area of science that they haven’t been exposed to before and can show them potential career paths that they may not have known about before.

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Event Photos

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Contact Information

BAW Website:

Contact Name:

Nicola Rutherford

Contact Phone:


Contact Email:

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