Projekt 48

Organized by:
Projekt 48

Participating Organizations:

Hunts Point Alliance for Children, PS 48 The Joseph R. Drake School (Bronx, NY)

Event(s) Summary

Number of Events Organized During Brain Awareness Week:




Type of Events Held:

  • School Program
  • Workshop

Target Audiences:

  • Elementary school students (1-5)
  • Professionals

Approximate Number of People Reached:


Details of Major Brain Awareness Week Events/Activities:

Provided workshop on fundamentals of adolescent brain development to social workers and youth development staff. Led engaging school outreach program for K-2 students on Benny the Brain and his friends, the four lobes.

Event Planning & Publicity

Publicity Methods Used:

  • Emails

Which of These Publicity Methods Was The Most Successful?

Emails because this is the mode of communication most used by my audience.

Feedback & Keys to Success

How do you feel BAW participation benefited your organization and the local community?

Social workers and youth development staff report an increased understanding of the structural and functional changes happening in the adolescent brain.

Please share any suggestions or lessons learned that may help others plan future events:

Animating brain structures helps children and adults understand the complex topic of brain science/development.

Event Photos

event single

event single

event single

event single

Contact Information

Contact Name:

Natasha Atkins

Contact Phone:


Contact Email:

More Reports

Become Partner
Organize an Event