Psicologia ComCiência

Organized by:
Psicologia ComCiência

Event(s) Summary

Number of Events Organized During Brain Awareness Week:




Type of Events Held:

  • Online/Virtual
  • Social Media Campaign

Target Audiences:

  • General Public
  • Professionals
  • University students

Approximate Number of People Reached:


Details of Major Brain Awareness Week Events/Activities:

Psicologia ComCiência is a Brazilian scientific outreach collective on Instagram focused on evidence-based communication of psychological knowledge and underlying areas. During the days of Brain Awareness Week, our intent was to publish diverse topics about the Social Brain focusing on scientific communication. In total, 6 publications were to spread the Brain Awareness Week and also publications on the following topics: the social brain, activities to stimulate the social brain and its abilities, neuromyths linked to social behavior, and the development of Theory Of Mind (TOM) in children.

Event Planning & Publicity

Publicity Methods Used:

  • Website
  • Social Media

Which of These Publicity Methods Was The Most Successful?

We used our account on Instagram and our Blog to publish our content. By our judge, both of them were successful, considering that those accounts were pre-existent and our audience was already known.

Feedback & Keys to Success

How do you feel BAW participation benefited your organization and the local community?

Considering that our participation in Brain Awareness Week was online/virtual, the measure of local beneficent is impossible. On the other hand, we can think of the impact and the outcomes of virtual interactions, observing, for example, likes, shares, and comments on Instagram account. As so, we consider those interactions as the immediate response to our job.

Event Photos

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Psicologia ComCiência invitation to Brain Awareness Week

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Text of Psicologia ComCiência group about “The Brain supepower: the social brain”

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Psicologia ComCiência post about neuromyths involving neuroscience and brain development

Contact Information

BAW Website:

Contact Name:

Victória Santana Santos Praseres

Contact Phone:

+55 (71) 988684279

Contact Email:

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