Event(s) Summary
Number of Events Organized During Brain Awareness Week:
Month long
Year:
2017
Type of Events Held:
- Other
- Other: Free app download
Target Audiences:
- General Public
Approximate Number of People Reached:
2,000 plus
Details of Major Brain Awareness Week Events/Activities:
We provided a free download of our brain health monitoring app, Roberto. The objective was to get the app into as many hands as possible. We were thankful for the participation of other BAW partners, and we look forward to more collaborations in the future.
Event Planning & Publicity
Publicity Methods Used:
- Social Media
Which of These Publicity Methods Was The Most Successful?
We did a week-long campaign, co-branding with the Dana Foundation to highlight seven benefits of monitoring your brain health.
Resources
Of the Dana Foundation publications/resources distributed at your event(s), if any, please indicate the three most popular. Please choose up to three. If "other," please indicate below:
- BAW Stickers
What other downloadable materials would you like the Foundation to provide?
- Activities/Experiments
Which BAW graphic materials did you use in publicizing your events?
- BAW Web site banner
Feedback & Keys to Success
How do you feel BAW participation benefited your organization and the local community?
The co-branding was helpful in providing a seal of approval to our app
Please share any suggestions or lessons learned that may help others plan future events:
I didn’t realize that you could only place one order for materials
Did/do you like our Facebook page?
Yes
