Ross Center for Brain Health & Performance

Organized by:
Ross Center for Brain Health & Performance

Participating Organizations:

Ohio State University Wexner Medical Center Ohio State University Neurological Institute

Event(s) Summary

Number of Events Organized During Brain Awareness Week:




Type of Events Held:

  • Lecture/ Briefing
  • Other
  • Other: Received BAW proclamation from the State of Ohio. Also
  • Other: contributed article to Thrive Global ( on BAW.

Target Audiences:

  • General Public
  • Professionals

Approximate Number of People Reached:

Unknown; possibly >5,000 indirectly. Approximately 200 directly.

Details of Major Brain Awareness Week Events/Activities:

Presented on neuro-disabiltiy, technology, and brain health at South by Southwest conference in Austin, TX. Received BAW proclamation from the State of Ohio. Engaged in social media campaign to bring awareness to BAW. Published article on Thrive Global covering BAW.

Event Planning & Publicity

Publicity Methods Used:

  • Emails
  • Press Release/Media Advisory
  • Website
  • Social Media

Other Publicity Methods:

Advertising on SXSW website

Which of These Publicity Methods Was The Most Successful?

Social Media and website. Web traffic to our sites is strong and consistent. Additionally, we had the added benefit of our feature at SXSW which amplified our audience.


Of the Dana Foundation publications/resources distributed at your event(s), if any, please indicate the three most popular. Please choose up to three. If "other," please indicate below:

  • BAW Stickers
  • BAW Pencils and Erasers
  • Staying Sharp: Successful Aging and the Brain

What other downloadable materials would you like the Foundation to provide?

  • Fact Sheets

Which BAW graphic materials did you use in publicizing your events?

  • BAW Logos

Feedback & Keys to Success

Did/do you like our Facebook page?


Event Photos

event single

Contact Information

BAW Website:


Contact Name:

Chelsea Kane

Contact Phone:


Contact Email:

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