Event(s) Summary
Number of Events Organized During Brain Awareness Week:
2 events made up of several activities
Year:
2018
Type of Events Held:
- Conference/Forum
- Exhibit
- Lecture/ Briefing
- Other
- Other: Experiments
Target Audiences:
- General Public
- Professionals
- University students
Approximate Number of People Reached:
200
Details of Major Brain Awareness Week Events/Activities:
In the context of the Brain Awareness Week 2018, we organised a variety of activities for the general public to explain and explore the fascinating concept of consciousness. The event took place on 15th and 16th of March from 18:30 to 21:00 at CaixaForum, a sociocultural centre that opens its doors to conferences, workshops, and scientific events. We disseminated the event through websites, mailing lists, activity pages, and social media (Facebook, Twitter, Linkedin). The event received a lot of attention from the public. On both days, the main conference room with a capacity of 100 people was full. The attendees interacted with researchers and experts, by asking many interesting questions, sharing their thoughts about consciousness, and also actively discussing during and after the sessions. The event hosted different activities about consciousness such as lectures given by different experts; multi-disciplinary colloquies composed of neuroscientists, anthropologists, quantum physicists, and philosophers aiming to explore different points of view; consciousness experiments; movies and documentaries; and an art space for painting, drawing, or writing. Especially, the experiments received a lot of attention from the public. We had two different experimental setups: on one station, we measured consciousness of the attendees by using electroencephalography signals and binaural bits; and on the other stations, we measured conscious vs. subliminal perception. Overall, we were very happy to see many attendees and a lot of public interest and interaction. The attendees could continue chatting and discussing with researchers or experts during the stand-up dinners organised after the event during both day
Event Planning & Publicity
Publicity Methods Used:
- Advertisements
- Emails
- Mailings
- Posters/Flyers
- Press Release/Media Advisory
- Website
- Social Media
- Other
Other Publicity Methods:
Event websites such as Eventbrite
Which of These Publicity Methods Was The Most Successful?
Resources
What other downloadable materials would you like the Foundation to provide?
- Activities/Experiments
- New Puzzles/Games
Which BAW graphic materials did you use in publicizing your events?
- BAW Logos
Feedback & Keys to Success
How do you feel BAW participation benefited your organization and the local community?
The sessions evoked a lot of curiosity about consciousness. During the talks or colloquies, the speakers received a lot of questions from the public. The cocktails organised at the same venue after the sessions created a nice environment that encouraged communication between the researchers and the general public in a more informal way.
Please share any suggestions or lessons learned that may help others plan future events:
The activities should definitely include hands-on sessions, or experiments to make it more interesting. A combination of lectures and experiments worked very well for us.
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