Event(s) Summary
Number of Events Organized During Brain Awareness Week:
1
Year:
2021
Type of Events Held:
- Online/Virtual
- Social Media Campaign
Target Audiences:
- General Public
- Professionals
- Seniors
Approximate Number of People Reached:
400+
Details of Major Brain Awareness Week Events/Activities:
We hosted an online live FB event on “The 9 Ways to Bounce Back to Better Brain Health” targeting the 50+ audience. The event was promoted through our media channels, Eventbrite, and in partnership with Touchtown, a leading provider of communication services in senior living (touchtown.com). Partner communities hosted group viewings in their locations, and streamed the live and recorded event via their in-house networks.
Event Planning & Publicity
Publicity Methods Used:
- Emails
- Website
- Social Media
- Other
Other Publicity Methods:
Partnership with Touchtown (touchtown.com), a leading provider of in-house communications networks for senior living.
Which of These Publicity Methods Was The Most Successful?
Resources
What downloadable materials from the Foundation did you use for your events?
- Successful Aging & Your Brain Booklet
What other downloadable materials would you like the Foundation to provide?
- New Fact Sheets
Which BAW graphic materials did you use in publicizing your events?
- Brain Awareness Week Logos
Feedback & Keys to Success
How do you feel BAW participation benefited your organization and the local community?
We love all things brain health! Its wonderful to have an international event to showcase the importance of the issue.
Please share any suggestions or lessons learned that may help others plan future events:
More information targeting the adult 50+ and for those living with dementia.
Did/do you like our Facebook page?
Yes
Was the information provided on Facebook useful?
Yes
