Number of Events Organized During Brain Awareness Week:
Type of Events Held:
- Other: Awareness walk
- General Public
Approximate Number of People Reached:
75 - 100
Details of Major Brain Awareness Week Events/Activities:
The Lowcountry Brain Injury Awareness Walk has been held annually for the past 13 years. Last year we moved the walk to the 2nd Sunday on King Street in downtown Charleston. Our members walk up and down the main street wearing their THISG shirts (very distinctive lime green with a stylized injured brain). As people comment on the shirts business cards are handed out to interested people telling about the support group. A group of caregivers man table of literature at the head of King Street in Marion Square. The literature ordered from BAW was handed out, stickers and pencils with brain erasers were hand out to children. The caregivers answered questions and helped all people coming to the table. We were very fortunate in our location in Marion Square as the Food & Wine Expo was being held in Marion Square that day and we got a lot of walk by people who were very interested in our table and out information. For the past 10 years I have been involved with this awareness walk and I must say this was one of the best attempts at awareness education that we have ever had.
Event Planning & Publicity
Publicity Methods Used:
- Social Media
Which of These Publicity Methods Was The Most Successful?
Of the Dana Foundation publications/resources distributed at your event(s), if any, please indicate the three most popular. Please choose up to three. If "other," please indicate below:
- BAW Stickers
- BAW Pencils and Erasers
- BAW Buttons
Other Dana Foundation Materials Distributed:
- Research brochures
What other downloadable materials would you like the Foundation to provide?
- Fact Sheets
- New Puzzles/Games
- New Coloring Sheets
Feedback & Keys to Success
How do you feel BAW participation benefited your organization and the local community?
BAW gave us knew ideas and new material to hand out other than the usual Brain Injury Association of SC material. We have had more calls about the support group and a few new members. Our efforts to share the information about brain injury seems to have paid off.
Please share any suggestions or lessons learned that may help others plan future events:
By having the event during a very public event we reached many more people. We have made ourselves more visible for the "Invisible Disability". We will continue to check with BAW for suggestions and any new materials to hand out.
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