Tusculum University

Organized by:
Tusculum University

Event(s) Summary

Number of Events Organized During Brain Awareness Week:




Type of Events Held:

  • Social Media Campaign

Target Audiences:

  • University students

Approximate Number of People Reached:


Details of Major Brain Awareness Week Events/Activities:

The psychology department at Tusculum University did a social media takeover, where we posted general information related to neuroscience as well information from our own faculty. We highlighted the pandemic, Alzheimer’s disease, alcohol consumption, and gave visitors information on where they can find out more information related to neuroscience. Several posts were liked and shared. Overall, we would have liked for more people to see our posts, and next year we may conduct the takeover on the University’s Facebook page instead of the department’s page to maximize our presence. However, the event itself was easy to execute and those who engaged in it seemed to enjoy the information that was shared.

Event Planning & Publicity

Publicity Methods Used:

  • Emails
  • Social Media

Which of These Publicity Methods Was The Most Successful?

Our posts were hosted on the department Facebook page. However, a university wide email highlighted the event, and the main University Facebook page shared our kickoff information. Next year we may go straight to posting to the university's Facebook page to increase our traffic.

Feedback & Keys to Success

How do you feel BAW participation benefited your organization and the local community?

We see an increase in our students asking questions in class related to the materials and information that gets posted. Since the faculty choose topics that highlight our training, it’s exciting to engage in further conversations with students.

Please share any suggestions or lessons learned that may help others plan future events:

This was a relatively easy way to engage our students. Next year we may conduct a unofficial survey to see what topics students are most interested in learning more about – to help tailor our posts.

Did/do you like our Facebook page?


Was the information provided on Facebook useful?

We direct our students to the BAW Facebook page if they are interested in learning more about neuroscience.

Contact Information

Contact Name:

Hollie Pellosmaa

Contact Phone:


Contact Email:


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