Brain Awareness Week

Partner

Reports

UFRR

Organized by:
UFRR

Participating Organizations:
UNIVERSIDADE FEDERAL DE RORAIMA,SINDICATO DOS TRABALHADORES EM EDUCAÇÃO DE RORAIMA,CENTRO ACADÊMICO DE PSICOLOGIA, LIGA ACADÊMICA DE NEUROCIÊNCIAS DE RORAIMA, LIVRARIA SAPIENS, CENTRO DE EDUCAÇÃO CEDUC-UFRR, SOCIEDADE BRASILEIRA DE NEUROCIÊNCIA E COMPORTAMENTO E DANA FOUNDATION.

Event(s) Summary

Number of Events Organized During Brain Awareness Week:

one event lasting three days

Year:

2015

Type of Events Held:

  • Lecture/ Briefing
  • TV Show

Target Audiences:

  • General Public
  • Professionals
  • University students

Approximate Number of People Reached:

265

Details of Major Brain Awareness Week Events/Activities:

Title: I brain's week at UFRR - "Brainstorm: an introduction to neuroscience." ACTION SUMMARY: The Brain Week is part of Brain Awareness Week (BAW), a global campaign to publicize the benefits of the study of the brain. With its first edition in Boa Vista - Roraima, it was a series of lectures and round tables promoted in the Federal University of Roraima (UFRR), wich primary focus was to discuss the plurality of sources and applications of knowledge in Neuroscience. The event was opened in March 18, with a lecture aimed at discussing introductory aspects about marijuana, as its stories, effects of acute and chronic use, recent research results, functioning of the endocannabinoid system, social aspects etc. During the event, it was given greater focus on the themes Drugs Use and Abuse, sleep, memory and interfaces. The closure of the event was through a conference that sought to list the main perspectives about the concepts of "mind," "soul" and "brain" in the knowledge arising from Philosophy, Medicine and Psychology. RESULTS: Quantitatively, the audience was much more reached than expected. There were 265 people attended the three day event. IMPACTS:The number of questions asked to the speakers during the event, showed how the content of discussions in Neuroscience are still far from own academic context of the city, making it necessary to promote areas such as this event in order to disseminate and popularize knowledge in Neuroscience.

Event Planning & Publicity

Publicity Methods Used:

  • Posters/Flyers
  • Social Media

Which of These Publicity Methods Was The Most Successful?

It's believed that the disclosure on social network was higher impact due to the greater range of people by easy access to the internet.

Resources

Of the Dana Foundation publications/resources distributed at your event(s), if any, please indicate the three most popular. Please choose up to three. If "other," please indicate below:

  • none

Other Dana Foundation Materials Distributed:

  • Brasilian event don't have this type of material.

What other downloadable materials would you like the Foundation to provide?

  • Lesson Plans

Which BAW graphic materials did you use in publicizing your events?

  • BAW Logos

Feedback & Keys to Success

How do you feel BAW participation benefited your organization and the local community?

I believe there is a greater acceptance from the public when it is an event with international renown.

Please share any suggestions or lessons learned that may help others plan future events:

it is important to disclose in advance, choose attractive lectures to the community in general, and present the most interesting way possible.

Did/do you like our Facebook page?

Yes

Was the information provided on Facebook useful?

yes, it's always helpful!

Event Photos

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Contact Information

BAW Website:

https://www.facebook.com/semanadocerebronaufrr?ref=settings

Contact Name:

Contact Details

Contact Phone:

(95) 981168162

Contact Email:

erlandioas@gmail.com

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