Event(s) Summary
Number of Events Organized During Brain Awareness Week:
50
Year:
2015
Type of Events Held:
- Conference/Forum
- Exhibit
- Lecture/ Briefing
- Radio Show
- School Program
- Other: Brain Fairs
Target Audiences:
- General Public
- High School students(9-12)
- University students
Approximate Number of People Reached:
2500
Details of Major Brain Awareness Week Events/Activities:
Brain Fair: two brain fairs were held, whose goal was that people learn something about the nervous system, through manual workshops and a brain/skulls collection. Visitors had the opportunity to ask to researchers and received important information regarding of nervous system. We consider this activity as highly successful and rewarding for both people and instructors Public lectures: were researchers talked about neurological diseases, reviewing the brain structure or function, with socio-cultural, philosophic or psychological tinges. This activity created opportunities for the public to express their concerns and opinions about the topics presented. The goal was achieved. Conference sessions: Sessions of 3-4 talks were performed in some schools, accompanied to posters and brains itinerant exhibition. The goal was that students learn aspects of the brain related with addictions, alcoholism, medullar lesion, stroke and stress, as well as, with brain structure, neural development, brain dimorphism, sleep, learn and memory. Poster exhibition: Poster made by graduate and undergraduate students involved with neuroscience, explaining various aspects of brain structure and functions with visual attractive support and using very simple language were exhibited during March at the “San Juan de Dios” station of urban transport system, in order that people could quickly learn something new about the brain. The three best postres were awarded, and the goal was achieve.
Event Planning & Publicity
Publicity Methods Used:
- Advertisements
- Calendar Listings (newspapers, radio, television)
- Emails
- Posters/Flyers
- Press Release/Media Advisory
- Website
- Social Media
Which of These Publicity Methods Was The Most Successful?
Resources
Of the Dana Foundation publications/resources distributed at your event(s), if any, please indicate the three most popular. Please choose up to three. If "other," please indicate below:
- none
Other Dana Foundation Materials Distributed:
- None
What downloadable materials from the Foundation did you use for your events?
- Mindboggling Coloring Sheets
What other downloadable materials would you like the Foundation to provide?
- New Puzzles/Games
- New Coloring Sheets
Other Downloadable Materials:
- In 2015
- Dana Alliance not provide material (printed publications) to Brain Awareness Week in Jalisco
Which BAW graphic materials did you use in publicizing your events?
- BAW Logos
Feedback & Keys to Success
How do you feel BAW participation benefited your organization and the local community?
The community benefits by having a space where the people may learn about the scientific progress over the understanding how the brain works, its pathologies and anomalies. The institution benefits because it establishes a bridge of communication with the community. One immediate result is that the community knows the local researchers work, and this improves the socialization of science and contributes to raising the cultural level of our community
Please share any suggestions or lessons learned that may help others plan future events:
The achievement of economic resources is always difficult, particularly because many people do not consider the dissemination of science as an important activity. We must manage support well in advance and insist much to get them.
Did/do you like our Facebook page?
Yes
Was the information provided on Facebook useful?
It is posible to generate new ideas from what is reported on BAW facebook.
Quotable comments which capture successful aspects of your event(s):
The brain fairs are a successful activity that allows direct interaction with the general people. As an interesant result of talks session, many students are motivated to direct their professional formation to biological or medical areas, as neuroscience. Those who visited brain fairs had the opportunity to touch a human brain. The staff of Brain Awareness Week Jalisco (undergraduate and graduate students ) deserve special mention. Thank you very much for your enthusiastic work!
