Universidad de Guanajuato (University of Guanajuato)

Organized by:
Universidad de Guanajuato (University of Guanajuato)

Participating Organizations:

University of Guanajuato

Event(s) Summary

Number of Events Organized During Brain Awareness Week:




Type of Events Held:

  • Conference/Forum
  • Online/Virtual

Target Audiences:

  • General Public
  • University students

Approximate Number of People Reached:


Details of Major Brain Awareness Week Events/Activities:

We developed online presentations about five topics: Brain control of physical activity. Structural and molecular changes induced by physical activity in the nervous system. Physical activity and cognitive abilities. Physical activity and motor skills. Physical activity and the neuromuscular plate. All presentations were displayed in a YouTube channel, and a Facebook page.

Event Planning & Publicity

Publicity Methods Used:

  • Emails
  • Posters/Flyers
  • Website
  • Social Media

Which of These Publicity Methods Was The Most Successful?

Social media.


What downloadable materials from the Foundation did you use for your events?

  • Certificate of Participation

What other downloadable materials would you like the Foundation to provide?

  • Activities/Experiments
  • New Puzzles/Games

Which BAW graphic materials did you use in publicizing your events?

  • Brain Awareness Week Logos
  • Brain Awareness Week Facebook Cover Image

Feedback & Keys to Success

How do you feel BAW participation benefited your organization and the local community?

Our online presentations dealed on the relation between brain function and physical activity. Most of the participants/ viewers were University’s students of an undergraduate program: Physical Activity and Health Sciences. The topics were considered by themselves very important for their academic development. Through the activities they were able to learn deeper on the relation of exercise and brain functioning, as well to interact with the speakers.

Please share any suggestions or lessons learned that may help others plan future events:

We learned that online events are very important, that they allow the interaction with the participants in some extent. However, we believe that for future meetings we would like more direct interaction, even to run some hands on an demostrative experiments. As a consequence, once the COVID-19 pandemic allows it we would like hybrid events.

Did/do you like our Facebook page?


Was the information provided on Facebook useful?

Yes, the information on Facebook was so useful as well the information provided on the Brain Awareness Week page.

Event Photos

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Contact Information

BAW Website:


Contact Name:

Sergio Marquez Gamiño

Contact Phone:

(52) 4773948600

Contact Email:


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