Universidad Michoacana de San Nicolas de Hidalgo

Organized by:
Universidad Michoacana de San Nicolas de Hidalgo

Participating Organizations:

Revista “Milenaria, Ciencia y Arte”
Cuerpo Académico CA-122- UMSNH Nutrición y Desarrollo
Laboratorios de Farmacodependencia, Neurobiologia, Farmacologia y Analgesia y Mecanismos del Dolor de la Universidad Michoacana de San Nicolas de Hidalgo.

Event(s) Summary

Number of Events Organized During Brain Awareness Week:




Type of Events Held:

  • Social Media Campaign

Target Audiences:

  • General Public

Approximate Number of People Reached:


Details of Major Brain Awareness Week Events/Activities:

We presented 12 videoclips made by students of our labs about topics of “Brain in daily life” on the Facebook page of the science divulgation Magazine “Milenaria, Ciencia y Arte” with a total of 4659 views.

Event Planning & Publicity

Publicity Methods Used:

  • Emails
  • Press Release/Media Advisory
  • Social Media

Which of These Publicity Methods Was The Most Successful?

Social Media, because "Milenaria, Ciencia y Arte" has a successful FB page


Which BAW graphic materials did you use in publicizing your events?

  • Brain Awareness Week Logos

Feedback & Keys to Success

How do you feel BAW participation benefited your organization and the local community?

We have a lot of “likes” and comments in the FB page, the number of followers increased by 100.

Please share any suggestions or lessons learned that may help others plan future events:

We are pleased with the results. We will consider the inclusion of webinars in the future.

Event Photos

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Our program of selected videoclips made by our students.

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Logo of our activities BAW 2022

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Some of the videoclips that are available in: https://www.facebook.com/milenariaumich.mx/videos

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Certificate of participacipation for the video authors.

Contact Information

BAW Website:


Contact Name:

Luis Fernando Ortega Varela

Contact Phone:


Contact Email:


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