Universidade Federal do Maranhão – UFMA

Organized by:
Universidade Federal do Maranhão - UFMA

Participating Organizations:

Department of Physical EducationNucleo studies / research and social analysis of human movement – NEPASUniversity of the Third Age – UFMAUniversity of the Third Age – State University of Maranhão – UEMA.School Vila EmbratelSchool Rosa Mochel MartinsSchool Henrique de La Rocque AlmeidaSocial Forum Of JaracatyUniversity Estácio de Sá

Event(s) Summary

Number of Events Organized During Brain Awareness Week:




Type of Events Held:

  • Conference/Forum
  • Exhibit
  • Lab Tour
  • School Program
  • Workshop

Target Audiences:

  • General Public
  • High School students(9-12)
  • Middle school students(6-8)
  • Professionals
  • University students

Approximate Number of People Reached:


Details of Major Brain Awareness Week Events/Activities:

I brain week The Brain Week is an annual event developed by the Center of Studies / Social Research and Analysis of Human Movement – NEPAS, through the members of the study group Brain, education and movement and the students of the discipline Fundamentals neurofunctional Physical Activity in order to discuss the impact of neuroscience advances in many fields such as philosophy, education, ethics, among others; through various activities inside and outside the UFMA in public schools in partnerships with other courses UFMA. The event aims to promote understanding of neuroscience research within the academic and educational community through discussion, presentation of papers and research in the field of neuroscience that have implications for educational practice in all fields of knowledge and thus provide a expanded discussion forum for issues and controversies inherent in these two fields. The NEPAS already develops a work of socialization and massification of neuroculture inside and outside the UFMA, followed by the Neurosciences Workshop issues that soon is in its sixth edition. This event will follow the same line, with lectures and wheel forces conversations of the UFMA walls. the event was a great success achieving a high level of interest of the participants and had several requests to accomplish lectures in schools, companies and universities. With a participating audience of approximately 600 people, including teenage children, adults, professionals from different ar.

Event Planning & Publicity

Publicity Methods Used:

  • Advertisements
  • Calendar Listings (newspapers, radio, television)
  • Emails
  • Posters/Flyers
  • Website
  • Social Media

Which of These Publicity Methods Was The Most Successful?

Social Media and Emails


Of the Dana Foundation publications/resources distributed at your event(s), if any, please indicate the three most popular. Please choose up to three. If "other," please indicate below:

  • Q&A: Answering Your Questions About Brain Research
  • It’s Mindboggling!
  • More Mindbogglers!

What downloadable materials from the Foundation did you use for your events?

  • BAW Bookmark
  • Puzzles: Adult/high school
  • Puzzles: K-12
  • Puzzles: BAW Favorites
  • Mindboggling Coloring Sheets

What other downloadable materials would you like the Foundation to provide?

  • Fact Sheets
  • Lesson Plans
  • Activities/Experiments
  • New Puzzles/Games

Which BAW graphic materials did you use in publicizing your events?

  • BAW Flyer
  • BAW Poster
  • BAW Web site banner
  • BAW Facebook Cover Photo

Feedback & Keys to Success

How do you feel BAW participation benefited your organization and the local community?

The main indicator and thermometer of the event was the feedback given by the participant public. all very aware of the debates, wheels talks, workshops and exhibitions. The constant questions and the interest of all was visible and requests for algunas workshops and lectures were subsequently carried out at other schools and universities. we already have a number of scheduled appointments for the next semester.

Please share any suggestions or lessons learned that may help others plan future events:

Our biggest problem here was that the classes began only in March, so we had to schedule our activities for May. But next year we intend to do crerebro the week design in advance to accomplish the correct date in March. We can say that the faults we commit to help us be attentive to the forgotten details and addresses them in the edition of 2016. All those who were in organizing the event were satisfied with the work performed and some of the people who were watching the event asked to participate the organization next year

Did/do you like our Facebook page?


Quotable comments which capture successful aspects of your event(s):

"I had never seen anything like this event to talk about the human body from the brain development" "I should have more events like this during the year" "I wonder if we can make this conversation wheel at my school" "I would join the study group on the brain"

Event Photos

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Contact Information

BAW Website:


Contact Name:

Tarcisio Ferreira

Contact Phone:

+55 98 32728625

Contact Email:


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