Brain Awareness Week

Partner

Reports

Université Libre de Bruxelles

Organized by:
Université Libre de Bruxelles

Participating Organizations:
Belgian Brain Council, Université de Liège, Université de Mons, European Brain Council

Event(s) Summary

Number of Events Organized During Brain Awareness Week:

15

Year:

2018

Type of Events Held:

  • Conference/Forum
  • Exhibit
  • Lab Tour
  • Lecture/ Briefing
  • Radio Show
  • School Program
  • Workshop

Target Audiences:

  • General Public
  • High School students(9-12)
  • Middle school students(6-8)
  • Patients & Caregivers
  • Professionals
  • University students

Approximate Number of People Reached:

2000

Details of Major Brain Awareness Week Events/Activities:

I lead the coordination of 15 events organized in 7 cities (Brussels, Charleroi, Liège, Mons, Leuven, Gent, Namur). Each had their own design and varied public. In Liège, several events occurred with one dedicated to 200 students who could interact in real time using an application "Kahoot" and their smartphone to respond to questions. The event was video recorded and can be seen on the page braincouncli.be

Event Planning & Publicity

Publicity Methods Used:

  • Emails
  • Mailings
  • Website

Other Publicity Methods:

Radio interview

Which of These Publicity Methods Was The Most Successful?

The combination of emails and website were the most successful because of emails wesent individually allied with a website which gave more details about the different events with eventual registration

Resources

Of the Dana Foundation publications/resources distributed at your event(s), if any, please indicate the three most popular. Please choose up to three. If "other," please indicate below:

  • none

Which BAW graphic materials did you use in publicizing your events?

  • BAW Flyer
  • BAW Logos
  • BAW Web site banner

Feedback & Keys to Success

How do you feel BAW participation benefited your organization and the local community?

The coordination effort with robust communication and participation of the local organizers including a radio interview allowed to gain BAW and Belgian Brain Council both in visibility and impact.

Please share any suggestions or lessons learned that may help others plan future events:

Well advance programmation with repeated recalls are mandatory for success. The use of new tools like Instagram and applications for direct interaction give a significant added value to the events.

Did/do you like our Facebook page?

No

Event Photos

event single

event single

Contact Information

BAW Website:

https://braincouncil.be/en/announcements/BAW/2018

Contact Name:

Roland Pochet

Contact Phone:

+32 473 556374

Contact Email:

rpochet@ulb.ac.be

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