University of Arizona College of Medicine-Phoenix

Organized by:
University of Arizona College of Medicine-Phoenix

Event(s) Summary

Number of Events Organized During Brain Awareness Week:




Type of Events Held:

  • Exhibit
  • Workshop
  • Other: Trivia contest

Target Audiences:

  • General Public
  • Professionals
  • University students

Approximate Number of People Reached:


Details of Major Brain Awareness Week Events/Activities:

Our first event was a Dance for Parkinson’s workshop. We challenged stereotypes about aging and then a teaching artist trained in the Mark Morrison method of Dance for Parkinson’s led participants through a dance routine. For our second event, we had a certified Zentangle® Teacher instruct a class on the art of meditative pattern drawing. Our final event was a Trivia Lunch participants were challenged with some neuro-related questions that they answered as a team. Throughout the week, we had a poster board that was displayed in the lobby asking people to take an index card and place a pledge on it to improve their brain health. Some examples were pledging to “get more sleep”, “eat healthier”, “take a walk each day”, etc.People were also invited to take pamphlets, buttons, handouts, and tri-folds to learn about important topics in neuroscience. .

Event Planning & Publicity

Publicity Methods Used:

  • Emails
  • Posters/Flyers
  • Social Media

Which of These Publicity Methods Was The Most Successful?

Emails and flyers were the most successful. People could see the flyers in the elevators.


Of the Dana Foundation publications/resources distributed at your event(s), if any, please indicate the three most popular. Please choose up to three. If "other," please indicate below:

  • Staying Sharp Bookmark
  • BAW Stickers
  • BAW Pencils and Erasers

What other downloadable materials would you like the Foundation to provide?

  • Fact Sheets
  • Activities/Experiments
  • New Coloring Sheets

Which BAW graphic materials did you use in publicizing your events?

  • BAW Flyer
  • BAW Logos
  • BAW Web site banner

Feedback & Keys to Success

How do you feel BAW participation benefited your organization and the local community?

We always look forward to Brain Awareness Week. It’s a great way to get our campus community to focus on brain health. Some of the important outcomes of the event included an increase in student appreciation for the use of creative modalities such as dance with people with Parkinson’s Disease and increased interest in the use of meditative pattern drawing as a way to calm the mind and refocus attention. Classes are now being offered on a monthly basis.

Did/do you like our Facebook page?


Was the information provided on Facebook useful?

I would like to see more people post about their events, or the the Dana Foundation to highlight campuses/organizations. I like to learn from others!

Event Photos

event single

event single

event single

event single

Contact Information

BAW Website:


Contact Name:

Cynthia Standley

Contact Phone:


Contact Email:

More Reports

Become Partner
Organize an Event