Event(s) Summary
Number of Events Organized During Brain Awareness Week:
2
Year:
2018
Type of Events Held:
- Exhibit
- Open House
- School Program
Target Audiences:
- Elementary school students(1-5)
- General Public
Approximate Number of People Reached:
300
Details of Major Brain Awareness Week Events/Activities:
Event 1: A series of public lectures on “Brain Rewiring in Health and Disease” was presented at the Center for Neuroscience.by four prominent UC Davis scientists: Dr. Karen Zito on “How the Brain Changes During Learning and in Disease”, Dr. Gene Gurkoff on “The Brain is Like a Symphony: What Happens When the Conductor Goes Missing?”, Dr. Susan Rivera on “Brain and Cognitive Development in Typically and Atypically Developing Children”, and Dr. Karen Moxon on “Brain Plasticity After Spinal Cord Injury”. Interactive booths with brain anatomy, visual illusions, and brain puzzles were set up in the lobby. Over 200 members of the public participated. Event 2: A group of graduate students and postdocs visited a local elementary school in Sacramento to teach the students about the brain and the excitement of brain research. Stations included comparative animal brains with gloves to touch sheeps brains, helmut safety, memory and distraction, neurological diseases, and neuroscience in pop culture. We estimate that around 100 students participated.
Event Planning & Publicity
Publicity Methods Used:
- Emails
- Mailings
- Posters/Flyers
- Website
Other Publicity Methods:
https://neuroscience.ucdavis.edu/seminars-and-events/brain/baw-public-seminars.html
Resources
Of the Dana Foundation publications/resources distributed at your event(s), if any, please indicate the three most popular. Please choose up to three. If "other," please indicate below:
- Q&A: Answering Your Questions About The Brain
- It’s Mindboggling!
- Brain-shaped Erasers
- The Mindboggling Workbook
- Staying Sharp: Successful Aging and the Brain
Which BAW graphic materials did you use in publicizing your events?
- BAW Logos