Event(s) Summary
Number of Events Organized During Brain Awareness Week:
3
Year:
2015
Type of Events Held:
- Exhibit
- Lecture/ Briefing
- School Program
Target Audiences:
- Elementary school students(1-5)
- General Public
- High School students(9-12)
Approximate Number of People Reached:
600
Details of Major Brain Awareness Week Events/Activities:
The UC Davis Chapter of the Society for Neuroscience and the UC Davis Center for Neuroscience sponsored three different types of outreach activities to celebrate 2015 Brain Awareness Week. Event 1: Neuroscience graduate students, faculty, and the undergraduate Neurobiology, Physiology and Behavior Club set up an interactive booth on Saturday morning at the local Farmer’s Market aimed to teach young children about the brain. Children participated in a number of interactive activities, including trying to ‘hi five’ while wearing prism goggles, brain puzzles, and brain question spin wheel. Brain erasers were distributed to all participants. Event 2: Groups of graduate students and postdocs visited four local elementary schools and three local high schools to teach the students about the brain and the excitement of brain research. Presentations included a display of comparative animal brains, what is a neuron, visual and auditory illusions, neurological diseases, and neuroscience in pop culture. Event 3: A series of public lectures was presented at the Center for Neuroscience.by prominent UC Davis scientists with expertise in Alzheimer’s disease (Charles DeCarli), Huntinton’s disease (Vicky Wheelock), epilepsy (Christoph Lossin) and neurodevelopmental disorders (Kimberley McAllister). Interactive booths with brain anatomy, visual illusions, and brain puzzles were set up in the lobby. We feel that these events were a great success and that they achieved our goals.
Event Planning & Publicity
Publicity Methods Used:
- Advertisements
- Calendar Listings (newspapers, radio, television)
- Emails
- Mailings
- Posters/Flyers
- Press Release/Media Advisory
Resources
Of the Dana Foundation publications/resources distributed at your event(s), if any, please indicate the three most popular. Please choose up to three. If "other," please indicate below:
- Q&A: Answering Your Questions About Brain Research
- It’s Mindboggling!
- More Mindbogglers!
- BAW Pencils and Erasers
- The Mindboggling Workbook
- BAW Buttons
What other downloadable materials would you like the Foundation to provide?
- Lesson Plans
Other Downloadable Materials:
- The schools that we visit were very interested in preparatory materials that they could distribute to their students before the visit - this would be elementary and high schools.
Which BAW graphic materials did you use in publicizing your events?
- BAW Logos
Feedback & Keys to Success
How do you feel BAW participation benefited your organization and the local community?
All events were met with overwhelming enthusiasm from all involved – the general public, the students, the grade school teachers and the participants.
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