University of Connecticut

Organized by:
University of Connecticut

Participating Organizations:

Mansfield Town Hall

Event(s) Summary

Number of Events Organized During Brain Awareness Week:




Type of Events Held:

  • Other
  • Other: After-School Community Program

Target Audiences:

  • Elementary school students(1-5)
  • Middle school students(6-8)

Approximate Number of People Reached:


Details of Major Brain Awareness Week Events/Activities:

I held an evening workshop through a community group called Big Friends. This group consists of roughly 20-25 elementary and middle school-aged children, who are each paired with a high school or college-aged individual to aid in mentoring and assistance with weekly activities. I organized four distinct stations, which the children rotated through (approximately 8-10 minutes at each station). 1. BAW-Published Mind Boggling workbooks were provided (two versions; one more fact-based, and the other activity-based). Children worked on these with colored pencils, receiving help from mentors. Each child brought home a copy of each workbook. 2. Tower of Hanoi – each child got a chance to figure out this game, and was awarded a BAW pencil and brain eraser if they could guess which brain lobe they were using to complete the puzzle. 3. Hot-Potato Brain – two halves of the brain were passed around in a circle until one child ended up with both halves. That child would have to share a fact about the brain, and was given a BAW sticker for participation. Hot potato resumed after a fact was shared. 4. Play-Doh brain – 6 colors were provided for the children to create a “map” of a mid-saggital representation of the brain. Four lobes, cerebellum, and brainstem were created with play-doh. Brain molds were also provided for students to create mini 3-D brains.

Event Planning & Publicity

Publicity Methods Used:

  • Emails
  • Posters/Flyers

Which of These Publicity Methods Was The Most Successful?

Emails were successful because of the private-nature of this event. Big Friends is an established community group, so large-scale advertising was not appropriate. Emails were used for communication between me, my colleagues who helped run the event, and Big Friends supervisors and mentors. A flyer was created for the Big Friends supervisors to distribute to the parents with helpful links and activities, so that education could be continued at home.


Of the Dana Foundation publications/resources distributed at your event(s), if any, please indicate the three most popular. Please choose up to three. If "other," please indicate below:

  • It’s Mindboggling!
  • BAW Stickers
  • BAW Pencils and Erasers
  • The Mindboggling Workbook

What other downloadable materials would you like the Foundation to provide?

  • Activities/Experiments

Which BAW graphic materials did you use in publicizing your events?

  • BAW Logos
  • BAW Web site banner

Feedback & Keys to Success

How do you feel BAW participation benefited your organization and the local community?

Everyone really enjoyed the materials that were distributed (provided by Dana Alliance), as well as the activities that were implemented at the stations. The supervisors and mentors of the group asked us to come back whenever we would like!

Did/do you like our Facebook page?


Contact Information

Contact Name:

Renee Rotolo

Contact Phone:


Contact Email:

More Reports

Become Partner
Organize an Event