University of Florida Athlete Brain

Organized by:
University of Florida Athlete Brain

Participating Organizations:

GatorNIghts University of Florida Health University of Florida Student Government

Event(s) Summary

Number of Events Organized During Brain Awareness Week:




Type of Events Held:

  • Other
  • Other: Movie with Q & A panel

Target Audiences:

  • Professionals
  • University students

Approximate Number of People Reached:


Details of Major Brain Awareness Week Events/Activities:

Concussion film screening Q & A panel with UFHealth Neurologist Mike Jaffee, UFHealth Neuropsychologist Rus Bauer, and retired NFL safety Rob Henry Helmet fittings and give away BAW product give away

Event Planning & Publicity

Publicity Methods Used:

  • Advertisements
  • Calendar Listings (newspapers, radio, television)
  • Emails
  • Posters/Flyers
  • Press Release/Media Advisory
  • Website
  • Social Media

Which of These Publicity Methods Was The Most Successful?

Advertising with local news


Of the Dana Foundation publications/resources distributed at your event(s), if any, please indicate the three most popular. Please choose up to three. If "other," please indicate below:

  • BAW Pencils and Erasers

Which BAW graphic materials did you use in publicizing your events?

  • BAW Web site banner

Feedback & Keys to Success

How do you feel BAW participation benefited your organization and the local community?

entertaining and educational introduction

Please share any suggestions or lessons learned that may help others plan future events:

There may be more fellow BAW groups in your community than you know about! Link out and work together (as we will be doing next year!)

Did/do you like our Facebook page?


Event Photos

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Contact Information

BAW Website:


Contact Name:

Sarah Greif

Contact Phone:


Contact Email:

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