University of Helsinki

Organized by:
University of Helsinki

Participating Organizations:

Aalto University, Brain Research Society of Finland, Finnish Brain Foundation, Finnish Brain Council

Event(s) Summary

Number of Events Organized During Brain Awareness Week:




Type of Events Held:

  • Conference/Forum
  • Exhibit
  • Lab Tour
  • School Program

Target Audiences:

  • General Public
  • High School students(9-12)
  • Middle school students(6-8)
  • University students

Approximate Number of People Reached:


Details of Major Brain Awareness Week Events/Activities:

Public seminar for >500 people on March 13th titled “Brain and stress” with three presentations by University Professors, and a poster exhibition by doctoral students. School visits to high schools and/or middle schools by doctoral students to present how the brain works and how brain research can be done. School visit of 15-year-old students to neuroscience laboratories to learn about brain research.

Event Planning & Publicity

Publicity Methods Used:

  • Calendar Listings (newspapers, radio, television)
  • Emails
  • Website
  • Social Media

Which of These Publicity Methods Was The Most Successful?

Advertisement in the main local newspaper usually works best. Also, national TV had an insert in the news. Social media works well, too.


Which BAW graphic materials did you use in publicizing your events?

  • BAW Logos
  • BAW Web site banner

Feedback & Keys to Success

Please share any suggestions or lessons learned that may help others plan future events:

Recordings from the public seminar presentations are popular as not all can participate in the actual seminar.

Did/do you like our Facebook page?


Event Photos

event single

event single

Contact Information

BAW Website:

Contact Name:

Katri Wegelius

Contact Phone:


Contact Email:

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