University of Kentucky

Organized by:
University of Kentucky

Participating Organizations:

University of Kentucky Maxwell Elementary

Event(s) Summary

Number of Events Organized During Brain Awareness Week:




Type of Events Held:

  • Lab Tour
  • Open House
  • School Program

Target Audiences:

  • Elementary school students(1-5)
  • High School students(9-12)
  • Patients & Caregivers
  • Other: 37012.25

Approximate Number of People Reached:


Details of Major Brain Awareness Week Events/Activities:

The largest event we held for BAW was at Maxwell Elementary. Maxwell is a K-5th grade school that has a “weird Science’ night in which different stem science’s present in each classroom. Our department (Behavioral Neuroscience and Psychopharmacology – BNP) here at the University of Kentucky (UK) showed the children human brains and taught them about lobe function. We had 5 stations. Three brain stations where each brain had a little something different to teach the student (e.g., one with dura matter). The last station asked the children what they liked best. Based on the responses (e.g., seeing the inside of the brain) it was a success.

Event Planning & Publicity

Publicity Methods Used:

  • Calendar Listings (newspapers, radio, television)
  • Posters/Flyers
  • Social Media

Which of These Publicity Methods Was The Most Successful?

Calendar listings The school has a monthly paper, in which there was a highlighted spot from last years BAW including a picture and the night was on the calendar of events.


Of the Dana Foundation publications/resources distributed at your event(s), if any, please indicate the three most popular. Please choose up to three. If "other," please indicate below:

  • Staying Sharp Bookmark
  • BAW Stickers
  • BAW Pencils and Erasers
  • The Mindboggling Workbook
  • BAW Buttons

What other downloadable materials would you like the Foundation to provide?

  • New Coloring Sheets

Which BAW graphic materials did you use in publicizing your events?

  • BAW Flyer
  • BAW Poster

Feedback & Keys to Success

How do you feel BAW participation benefited your organization and the local community?

We have been able to bring brain awareness and general brain science to schools that do not have strong science programs in underprivileged areas. In many cases, including this one, this is the first time the students are introduced to stem science. While some of the students may be too excited about holding the brains the materials reinforces the principles we try to teach. Also the coloring pages this year were very well liked for the younger groups.

Please share any suggestions or lessons learned that may help others plan future events:

Incorporating the BAW booklets into the teaching discussion seemed to get more kids excited about taking the book home.

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Event Photos

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Contact Information

BAW Website:


Contact Name:

Beth Ann Rice

Contact Phone:


Contact Email:

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