Event(s) Summary
Number of Events Organized During Brain Awareness Week:
Two
Year:
2017
Type of Events Held:
- Conference/Forum
- Exhibit
- Lab Tour
- Lecture/ Briefing
- Open House
- Symposium
Target Audiences:
- Elementary school students(1-5)
- General Public
- High School students(9-12)
- Middle school students(6-8)
- Patients & Caregivers
- Professionals
- University students
Approximate Number of People Reached:
1450
Details of Major Brain Awareness Week Events/Activities:
The UTHealth Neuroscience Research Center hosted their 22nd Annual Free Public Forum – Autism Spectrum Disorder(s) in the Age of DSM-5 – on March 25, 2017. Moderator was Pauline A. Filipek, M.D. and the panelists included Katherine A. Loveland, Ph.D., Deborah A. Pearson, Ph.D. and Anne B. Sereno, Ph.D. In addition, the NRC partnered with The Health Museum on March 16, 2017 to introduce neuroscience to the elementary school students of Houston. Over 1400 people attended the event where 75 volunteers demonstrated “brain awareness” activities.
Event Planning & Publicity
Publicity Methods Used:
- Advertisements
- Calendar Listings (newspapers, radio, television)
- Emails
- Mailings
- Posters/Flyers
- Press Release/Media Advisory
- Website
- Social Media
- Other
Other Publicity Methods:
The NRC "Brain Night for Kids" flier is distributed to local schools and libraries. The Health Museum promotes the event in-house for weeks prior to the event. The Public Forum is promoted through email, social media, fliers and posters, and medical center advertising.
Which of These Publicity Methods Was The Most Successful?
Resources
Of the Dana Foundation publications/resources distributed at your event(s), if any, please indicate the three most popular. Please choose up to three. If "other," please indicate below:
- Q&A: Answering Your Questions About Brain Research
- It’s Mindboggling!
- More Mindbogglers!
- Staying Sharp Bookmark
- BAW Pencils and Erasers
- The Mindboggling Workbook
- Staying Sharp: Successful Aging and the Brain
What downloadable materials from the Foundation did you use for your events?
- Puzzles: Grades K-2
- Puzzles: Grades 3-5
- Brain Briefs Fact Sheets
What other downloadable materials would you like the Foundation to provide?
- Fact Sheets
- Activities/Experiments
Which BAW graphic materials did you use in publicizing your events?
- BAW Flyer
- BAW Logos
Feedback & Keys to Success
How do you feel BAW participation benefited your organization and the local community?
The greatest benefit is the continued support the NRC receives from the Houston community.
Please share any suggestions or lessons learned that may help others plan future events:
Social Media is the way to get your message to the community.
Did/do you like our Facebook page?
Yes
